Step-By-Step Retargeting
Tailor your ads for individuals based on their interactions with your product, using specific ite...
+88% ROI
Traffic
Filter this list of 797 tactics by name, description, or category. Just type whatever you need.
Right Side CTA Landing Page
To boost user engagement, position your call to action form or button on the right side of your l...
+86% ROI
Conversion
Sniply Tags
Share industry-focused content that encourages sharing, using a Sniply link with a call-to-action...
+85% ROI
Traffic
Promoted Social Post
Boost your website traffic and gather emails by promoting a social media post tailored towards yo...
+85% ROI
Traffic
Calendar Page As "Book Now" Destination
Try adding a 'book now' button in your retargeting strategy or website. This can increase convers...
+84% ROI
Conversion
Reduced Single CTA
Having too many Call-To-Action (CTA) buttons can bewilder visitors. Minimise CTAs to focus the vi...
+83% ROI
Conversion
Brand Name Defense
Prioritize using your brand name as a keyword in AdWords, especially if it's a generic term, to p...
+83% ROI
Traffic
Day Of Week Exclusion
Your ad's effectiveness could vary depending on the day it's shown. Experiment with removing some...
+83% ROI
Traffic
Remove Registration Step
Simplify the signup process by eliminating any non-essential steps. Collect additional user infor...
+82% ROI
Conversion
Narrow Keyword Audience
By categorizing your target keywords into distinct ad groups, you can engage a more precise audie...
+82% ROI
Traffic
Campaign Structure Test
This strategy involves executing various Campaign Structure tests when managing multiple ads, all...
+82% ROI
Traffic
"New Era" Ad Copy
Promote your product's novelty in your marketing strategy, emphasizing its technological innovati...
+82% ROI
Traffic
Landing Page Hero Copy
Experiment with the main headline on your landing page. Adjusting this initial text can significa...
+80% ROI
Conversion
Age Exclusion Audience
Eliminate less effective age groups from your ad targeting to enhance results. Focus on age brack...
+80% ROI
Traffic
Smart Bar
The SumoMe Smart Bar is a versatile tool that can be placed at the top of your web pages, serving...
+80% ROI
Conversion
Search Page Destination
Boost your conversion rate by directing traffic to a dedicated landing page that aligns with your...
+80% ROI
Conversion
Expanded Text Ads
Boost your AdWords ad by utilizing the additional 30 characters allowed for a second headline. Th...
+80% ROI
Traffic
Referral Contest/Sweepstakes
Start a referral lottery to gather emails, raise brand visibility, and gain new clients. For inst...
+79% ROI
Conversion
User Survey Emails
Email users to gather feedback on their experience. Respond and make noticeable improvements base...
+79% ROI
Retention
USPs Above The Fold
Highlight your product's key features prominently on your website, perhaps using a large font, so...
+79% ROI
Conversion
Benefit Focused Landing Page
Make your landing page enticing by clearly outlining your product's benefits. Elaborate on the ex...
+79% ROI
Conversion
Image Pattern Background Ad
A captivating background pattern in your ad image can draw in viewers and stir different feelings...
+78% ROI
Traffic
Distributor Interest Audience
This strategy involves identifying potential customers based on their affinity for related brands...
+78% ROI
Traffic
Placement Exclusion
Eliminate a previously unsuccessful ad spot on the Google Display Network.
+78% ROI
Traffic
Layered Lookalike (Onion Test)
Pair your existing client email list with Facebook to generate a similar audience for broader rea...
+77% ROI
Traffic
Facebook's Audience Network Targeting
Consider using Facebook's Audience Network for better targeting, especially for retargeting campa...
+77% ROI
Traffic
Page Hero Image
Having a hero image on your landing page can help demonstrate your product's function. A/B testin...
+77% ROI
Conversion
Social Proof Ad Copy
Use social proof in your promotional content to boost conversions. You can do this by referencing...
+77% ROI
Traffic
Site Extensions
Enhance your Google or Bing ads by adding site extensions that lead viewers straight to high-conv...
+77% ROI
Traffic
Email Drip Course
Offer an impactful email course on a topical issue over several days, packed with best practices...
+76% ROI
Conversion
Google Shopping Ads
Google Shopping displays product images and prices in ads, often boosting engagement as consumers...
+76% ROI
Traffic
Ad Placement
Experiment with different ad placements to see which one yields better results. For instance, on...
+75% ROI
Traffic
Narrow Audience
If your audience isn't engaging, it might be too wide-ranging. Refine your target by narrowing do...
+72% ROI
Traffic
Negative Keywords
Negative keywords in your AdWords/Bing campaigns can improve click quality and save you budget by...
+72% ROI
Traffic
Personal Sales Email Drip
Avoid impersonal interactions by using automated personal email campaigns for leads, giving the i...
+72% ROI
Conversion
SumoMe Click Trigger
With SumoMe, you can create a List Builder pop-up that activates when a link or button is clicked...
+72% ROI
Traffic
Bid Optimization Target
Consider fine-tuning your Google AdWords bids based on your campaign's goals - be it enhancing cl...
+71% ROI
Traffic
Top Content Email
Boost customer engagement by sending an email to your subscribers highlighting your best content,...
+71% ROI
Retention
Getting To Know You Email
Request additional information from your email subscribers to understand their needs, preferences...
+71% ROI
Traffic
Customer Referral Program
Establish a referral scheme where customers recommend your services to friends. Give discounts, a...
+71% ROI
Conversion
Left Side CTA Landing Page
Boost activation rates by positioning your call to action on the left of the landing page; it'll...
+71% ROI
Conversion
Local Bias Ad Copy
Create ads that resonate on a local level by using region-specific language or mentioning well-kn...
+70% ROI
Traffic
Optimize Search Position
Most SEO traffic is driven by the top three search results. By optimizing your ranking, especiall...
+70% ROI
Traffic
Work Email Filter Script
Implement a script on your Unbounce pages that prevents users from using personal emails - this h...
+70% ROI
Conversion
Relevant Group Posting
Engage in social media groups related to your product offerings by sharing relevant content or pr...
+70% ROI
Traffic
Creative Refresh
Switch up minor details in your ad, such as color or text positioning, to reach a larger audience...
+70% ROI
Traffic
Job Function Audiences And Landing Pages
To effectively reach particular professionals with your advertisements, aim at specific job roles...
+70% ROI
Traffic
PDF Download Page
Direct visitors to a page where they can download an intriguing PDF. This technique boosts your r...
+70% ROI
Conversion
Landing Page Phone Number
Adding a phone number to your signup page may boost conversions as people are more likely to resp...
+70% ROI
Conversion
Scraped Email Drip
Collect emails from businesses using data collection tools like Import.io or Kimono to consistent...
+69% ROI
Traffic
Add Sitelinks
Sitelinks ad extension displays links to various pages of your website under your ads, making it...
+69% ROI
Traffic
Quality Score Optimization
Quality Score deeply influences the effectiveness of your ads, with a low score resulting in redu...
+69% ROI
Traffic
Geography Expansion Targeting
Consider expanding your target audience to include English-speaking regions like the UK, Australi...
+69% ROI
Traffic
Update Email List Lookalike Audience
A lookalike audience created from an email list doesn't update instantly unlike the ones created...
+69% ROI
Traffic
Skills Audience Targeting
Reach out to individuals with particular skills to differentiate your web traffic. Experiment wit...
+69% ROI
Traffic
Uniqueness Ad Copy
Leverage the unique qualities of your product in your advertising text. Showcase its distinctive...
+68% ROI
Traffic
Calendar Link Thank You Page
Allow potential customers to book a sales call instantly after they sign up. This way, you simpli...
+68% ROI
Conversion
Direct Ad Copy
Write straightforward ad copies to provide users with clear context, leading to increased interes...
+68% ROI
Traffic
Landing Page Hero Image
Boost your landing page conversion rate by incorporating an engaging, visually appealing hero ima...
+68% ROI
Conversion
Website Retargeting Audience
Re-engage visitors who left your website without taking action through targeted ads or reminders....
+68% ROI
Traffic
Fans Lookalike Audience
Target your ads towards people who resemble your existing social media followers, as they're like...
+68% ROI
Traffic
Facebook Lead Ads
A lead capture ad is a type of social media ad that collects user emails with a single click, usi...
+67% ROI
Traffic
Callout Extensions
Adwords' callout extensions, an ad enhancement option, aim to boost click-through rates (CTR).
+67% ROI
Traffic
Image Bold Background Ad
Using a bright, bold color in your ad's backdrop can make it standout on a webpage, thereby grabb...
+66% ROI
Traffic
Narrow Geography Targeting
Focusing on local advertising enhances efficiency by reaching your target audience and excluding...
+65% ROI
Traffic
Competitor Keyword Audience
Boost your marketing efforts by borrowing successful keywords from your competitors' ad campaigns...
+65% ROI
Traffic
"Central Commercial Areas" Targeting
Focus on busy business districts (like malls, restaurants, offices, etc.) to better identify high...
+64% ROI
Traffic
Subscriber Retargeting
Use Facebook and Twitter's custom audience feature to target your email subscribers who haven't b...
+64% ROI
Traffic
Novelty Ad Copy
Promote the uniqueness or innovation of your products through adverts. Highlighting its novelty c...
+64% ROI
Traffic
Bid Optimization By Time
Adjust your ad spending and bids according to the times when your sales are highest, be it daily,...
+64% ROI
Traffic
Longform Ad Copy
While short ad copies typically work best, occasionally longform copy can be more effective. This...
+63% ROI
Traffic
Discount Welcome Email
Offer a discount code in your welcome email when a customer signs up to your email list. This enc...
+63% ROI
Conversion
Informal Copy Popup
Using a casual and friendly tone in your popup can effectively gather more email subscribers. Thi...
+63% ROI
Conversion
Email-Capture Design Test
The design of your popup can significantly improve the rate of email collection. Consider experim...
+63% ROI
Conversion
Time-Delay List Builder
Consider using an email popup that appears a few seconds after a visitor lands on your site inste...
+63% ROI
Conversion
Question Ad Copy
Use engaging questions in your ad text to provoke customer response. Ensure the query showcases t...
+63% ROI
Traffic
Video Retargeting Audience
Use retargeting to reach people who've watched your videos, as they're more likely to interact wi...
+63% ROI
Traffic
Landing Page Value Proposition
Explore A/B testing on your landing page to evaluate its effectiveness and attract more conversions.
+62% ROI
Conversion
Image Overlay Ad
Boost your social media ad campaign by overlaying an image with your brand logo and a semi-transp...
+62% ROI
Traffic
New Product Offering
For audiences already receptive to your products, consider advertising a different item from your...
+62% ROI
Conversion
Value Proposition Ad
Not sure which product benefit attracts your customers the most? Thanks to major ad platforms, it...
+61% ROI
Traffic
Dynamic Retargeting
Retarget past site visitors with ads featuring the products they previously browsed. This persona...
+61% ROI
Traffic
LinkedIn Lead Ads
LinkedIn's new Lead Gen Forms let you run ads to gather contacts from their network of almost 500...
+61% ROI
Traffic
Last Updated Vs Published On
Consider your blog posts as evolving products that need regular updates, rather than static artic...
+60% ROI
Traffic
Time On Site Retargeting
Use Facebook to target ads at visitors who spent significant time on your site without making a p...
+60% ROI
Traffic
Lead Capture Qualification Workflow
Implement a qualifying process in your website's lead capture form to filter potential leads init...
+60% ROI
Conversion
Remove Cart Step
Cart abandonment rates typically range from 60% to 80%, underscoring the urgency to convert poten...
+60% ROI
Conversion
Combat Negative App Reviews Via App Update (ASO)
Updating your app to a newer version helps hide previous negative reviews, potentially boosting i...
+60% ROI
Conversion
Pushcrew Notifications
Use browser notifications to interact with your users based on their recent activity on your site...
+60% ROI
Traffic
Past Customers Custom Audience
Harness the power of previous buyers by using their emails as unique identifiers on ad platforms....
+60% ROI
Traffic
Fear Of Missing Out
Use the fear of missing out (FOMO) to encourage visitors to take action on your site, showing the...
+60% ROI
Conversion
Budget/Spend Optimization
Shift your budget towards the best performing campaign. If one of your three campaigns is yieldin...
+60% ROI
Traffic
Post To Video Sites
Boost your product or service visibility by sharing engaging video content such as ads, product g...
+60% ROI
Traffic
Longer Landing Page
A more extensive, scrollable landing page could increase visitor conversions by providing more de...
+60% ROI
Conversion
Yelp Check-In Offer
"Check-in Offers provide discounts to patrons who announce their visit to your business on Yelp v...
+60% ROI
Traffic
Educational Onboarding Email
Initiate new users by sending an instructional email that shows successful usage of your app by o...
+60% ROI
Retention
Video At Top Of Page
Placing your video at the top of your webpage increases the chances of Google indexing it.
+60% ROI
Traffic
Emojis In Subject Line
Boost your email click-through rates by sprinkling emojis in your subject lines. They'll stand ou...
+60% ROI
Conversion
Remove Homepage Sliders
Homepage sliders can harm conversion rates and increase bounce rates due to slower load times, ba...
+60% ROI
Conversion
Find Keyword Ideas On Quora
Utilize Quora's extensive Q&A platform with over 80 million monthly users by turning posed questi...
+60% ROI
Traffic
New Ad Platform
Utilizing various ad platforms to target the same audience with identical content helps measure r...
+60% ROI
Traffic
Highly Specific Ad Copy
Experiment by focusing on promoting just one product or category from your range at a time. Tailo...
+60% ROI
Traffic
Competitor Interest Audience
Reach out to your competitor's social media followers to gain potential customers. Use ads to tap...
+60% ROI
Traffic
Content Offer
Increase user engagement by providing exclusive content like an eBook, PDF, or whitepaper in retu...
+60% ROI
Conversion
Reviews Ad Copy
Showcase your positive customer and media reviews to increase trust in your product, especially i...
+60% ROI
Traffic
Gain Status Ad Copy
Craft ads that appeal to your audience's aspirations and desires for recognition and popularity a...
+60% ROI
Traffic
Linkedin Text Ads
Experiment with various LinkedIn ad formats like Direct Sponsored Content or Text Ads through A/B...
+60% ROI
Traffic
Shorter Landing Page
Improve your conversion rate by simplifying your landing page; keep key elements above-the-fold t...
+60% ROI
Conversion
Preference Collection Page
Boost your understanding of your audience by directing them to a webpage asking them to choose th...
+59% ROI
Conversion
Add Login Capability
Improve user engagement and conversions by implementing a login feature, either through social me...
+59% ROI
Conversion
Personal Vs. Generic Page
Boost conversions by directing visitors to a page that aligns with your ad content. The more pers...
+59% ROI
Conversion
Qualaroo Survey Follow-Up
Qualaroo surveys allow you to collect data to customize further surveys according to user respons...
+59% ROI
Retention
App Store Keywords & Title Optimization (ASO)
Boost your app's visibility in the crowded marketplace by enhancing your keywords and incorporati...
+59% ROI
Traffic
Informal Ad Copy
Use a conversational style in ad campaigns after figuring out if your audience prefers a casual t...
+59% ROI
Traffic
Email Subscription Confirmation
Use Double Opt-In email marketing to ensure quality leads by asking users for a two-step confirma...
+59% ROI
Traffic
Founder Calls
Reach out to your customers for feedback through quick 15-minute Skype calls. Scheduling these se...
+59% ROI
Retention
Email On Different Day Of The Week
Test sending your automated emails on different days to see if it boosts customer interaction. Re...
+59% ROI
Conversion
ROI Calculator Banner
Use a banner on your webpage to guide users to helpful tools like an ROI calculator. This helps l...
+59% ROI
Conversion
Transcribe Video/Audio Content
Convert your audio or video content, such as podcasts and webinars, into text and publish it alon...
+59% ROI
Traffic
Premium Upsell Email
Upgrade emails encourage users to change from a free to a paid account, or upgrade to a higher le...
+59% ROI
Conversion
Urgency Ad Copy
Incorporating a sense of urgency in your ads can increase the chances of people clicking and acti...
+59% ROI
Traffic
Adwords App Install Ad
Leverage Google AdWords Editor to deploy a 'mobile app install' campaign. Specify your app's plat...
+59% ROI
Traffic
Pique Curiosity
Instead of hiding all content behind an email subscription, offer a sneak peek to spark interest....
+59% ROI
Conversion
Durability Ad Copy
Emphasize your product's long-lasting nature in your advertisements. This can attract customers w...
+59% ROI
Traffic
Tools Interest Audience
By zeroing in on the followers of particular tech tools, you can engage with a fresh audience. Un...
+59% ROI
Traffic
Post-Purchase Follow-Up: Category
Dispatch personalized emails to customers post-purchase, based on the product category they bough...
+58% ROI
Retention
Power-User Retargeting
Consider focusing your marketing efforts on your most loyal users by developing a specialized aud...
+58% ROI
Traffic
Responsive Layouts
In an era where many exclusively browse the web on mobile devices, having a responsive website de...
+58% ROI
Retention
Embed Longtail Keywords
Include specific phrases like 'best red shoes' or 'cheap red shoes' in your content to improve yo...
+58% ROI
Traffic
Homepage Signup Box
Place a noticeable registration box on your website's main page. This strategy, used by marketing...
+58% ROI
Conversion
Category Interest Audience
Focus on people who are interested in your product's category, such as 'fashion' for luxury bags...
+58% ROI
Traffic
Product Shot Ad
Using top-notch pictures or screenshots in your product ads can boost sales by giving potential b...
+58% ROI
Traffic
Customer Lookalike Audience
Utilize advertising to focus on an audience similar to your existing customers, considering aspec...
+58% ROI
Traffic
Country Currency
Use the main currency of a region based on its domain (like Euros for a .fr website). This helps...
+58% ROI
Conversion
Specific Product Update Email
Notify interested users about new product launches or features. Utilize segmented email lists bas...
+58% ROI
Conversion
Time Saving Ad Copy
Showcase how your product can save time, giving customers more freedom for other activities. For...
+58% ROI
Traffic
Better Luck Next Time Email
Encourage participants who didn't win your competition by sending them a discount code through em...
+58% ROI
Retention
Browser Push Notifications
Use website push notifications to connect with your audience as they surf online. Once they agree...
+58% ROI
Conversion
Buzz-Building Email
Before a major release, shoot an email to your users or potential subscribers a week ahead to cre...
+57% ROI
Traffic
Carousel Ad
Carousel Ads, showcasing multiple products in one ad, reduce costs, boost creativity and increase...
+57% ROI
Traffic
Beginner's Guide Landing Page
Guide new customers through a 'beginner's' guide page, rather than your website. This non-pushy t...
+57% ROI
Conversion
Sales Email To Newsletter Subscribers
Reach out to your active newsletter subscribers by email, thanking them and proposing a sales or...
+57% ROI
Conversion
Page Layout
Experiment with rearranging elements on your underperforming landing page to boost conversions. U...
+57% ROI
Conversion
Social Proofed Pricing Page
Boost your product's appeal by incorporating social proof on your pricing page. Add testimonials,...
+57% ROI
Conversion
Auto-Responder Post-Signup
After someone subscribes to your email list, present them with a tailored chain of emails. These...
+57% ROI
Conversion
Keywords In URL Path
Utilizing relevant keywords in the two /path fields of your Adwords display URL can boost click-t...
+57% ROI
Conversion
Start Here Email
Send your new subscribers an introductory email featuring a collection of your best content. This...
+57% ROI
Retention
Attention Grabs
Highlight key parts of your website to draw users' attention, such as enlarging a "Buy Now" butto...
+57% ROI
Conversion
Video Ad
Auto-play video ads can facilitate stronger emotional bonds and enhance engagement. They also off...
+57% ROI
Traffic
Title Tag And Meta Description
Boost your SEO traffic by tweaking your page's meta title and description. Drawing inspiration fr...
+57% ROI
Traffic
Partners Social Proof
Showcasing your partnerships or integrations with well-known brands on your website can boost you...
+57% ROI
Conversion
Inquisitive Subject Line
Encourage responses by posing a question in your email subject line, like "Are we meeting your ex...
+57% ROI
Conversion
Event Interest Targeting
Twitter ads can leverage event targeting to gain maximum visibility during trending conversations.
+56% ROI
Traffic
Product Name Variations
In the initial phase of finding a product-market fit, experiment by promoting your product under...
+56% ROI
Traffic
Twitter No Image Ad
Without images, click-through rates may rise due to reduced distractions, giving your post a less...
+56% ROI
Traffic
Save For Later PDF
Offer your articles as PDFs that busy visitors can download and read later - a clever way to capt...
+56% ROI
Traffic
Customer Re-Engagement
Re-engage dormant customers by emailing them special offers or exclusive products. This encourage...
+56% ROI
Retention
Find Email Partners
Build relationships with newsletters and blogs in your industry by proposing a mutual promotion....
+56% ROI
Traffic
Alt Tags For Images
Using alt tags for images is a simple yet often overlooked SEO strategy. These tags help Google u...
+56% ROI
Traffic
Exposing Fields
Show fields direct on your page, rather than on additional ones, to simplify user interaction and...
+56% ROI
Conversion
Loss-Aversion Ad Copy
Highlighting the possible loss if customers don't buy your product can increase sales. Messages l...
+56% ROI
Traffic
Product Page Buy Button Prominence
Experiment with a more noticeable "buy" button on your products' pages by altering colors or enla...
+56% ROI
Conversion
First Purchase Discount
Offer an exclusive deal to first-time site visitors to motivate purchases and create a positive i...
+55% ROI
Conversion
Audience Expansion - Include Search Partners
Explore showing your search ads on websites beyond Google.com through Search Partners. This could...
+55% ROI
Traffic
SumoMe Welcome Mat
Display a sleek, bold call to action on your site using a welcome mat for high engagement and up...
+55% ROI
Conversion
Founder Email
Consider having your company's founder send crucial emails like welcome messages or promotional c...
+55% ROI
Conversion
Test Discount/Offer Values
Experiment with different discounts like $200 or $50 while A/B testing, to see if a higher or low...
+55% ROI
Conversion
Increase Search Bar Prominence
Boost the size and visibility of your site's search bar to simplify navigation for visitors. A no...
+55% ROI
Conversion
Google Search Network With Display Select
Google's Search Network with Display Select ads allows you to reach a large portion of internet u...
+55% ROI
Traffic
Follow / Unfollow
Connect with potential followers in your demographic on social media platforms, then disconnect o...
+55% ROI
Traffic
Hero Section Layout Test
Experiment with different designs for the main part of your website through A/B testing, as it gr...
+55% ROI
Traffic
Automatic Calendar Invite
As soon as a time slot is chosen in a salesperson's schedule, an immediate calendar invitation sh...
+55% ROI
Traffic
Smart Mode List Builder
Using Sumome's List Builder's Smart Mode, you can capture departing visitors with a timely popup...
+55% ROI
Conversion
User Case Study Content
Encourage your customers to pen blogs about their success stories with your product. This gives y...
+55% ROI
Traffic
Eliminate Landing Page Links
Minimize outbound links on your landing page to avoid distracting visitors and improve conversion...
+54% ROI
Conversion
Category Keyword Audience
Aim your products at those who are actively looking for them, such as a travel booking site showi...
+54% ROI
Traffic
Discount Copy
Boost your performance and draw in new customers by introducing a percentage or cash discount on...
+54% ROI
Traffic
Concise Copy
Use clear and brief content in your writing to ensure your message is understood and your page is...
+54% ROI
Traffic
Concise Copy
Trim down your content to keep it crisp and clear; this makes your message easy to grasp and keep...
+54% ROI
Conversion
Success Page Upsell
Use the success page as a chance to showcase your brand and propose a paid service to customers w...
+54% ROI
Conversion
Instagram Profile Link Optimization
Improve your Instagram details (name, bio, link) using a compelling call to action and robust cop...
+53% ROI
Conversion
Optimize For Website Clicks
Optimize your Facebook ads for website clicks instead of conversions to attract affordable traffi...
+53% ROI
Traffic
CTA Popup: One-On-One Demo
A CTA popup that appears after a delay or when a user intends to exit can offer a personal demo,...
+53% ROI
Traffic
"Alternative To" Keyword Audience
By focusing on keywords such as "alternative to [competitor]" or "[competitor] alternatives", you...
+53% ROI
Traffic
Gain-Seeking Ad Copy
Experience a flawless shave with our razor - now with a special offer: Buy one, get one free! Thi...
+53% ROI
Traffic
Strong Email CTA
Experiment with bolder CTAs in your emails to grab your readers' focus. Think of your emails as l...
+52% ROI
Conversion
Audience Segmentation
If a diverse audience is responding positively, dissect it to identify the most effective element...
+52% ROI
Traffic
Page CTA Design
Improve your landing page's conversion rate by tweaking the call to action. Experiment with color...
+52% ROI
Conversion
Multi-Target Audience
To target a specific persona, apply several layers of targeting based on geography, demographic,...
+52% ROI
Traffic
Lead Magnets
Offer high-quality content for free in return for an email address to attract potential leads. Us...
+52% ROI
Conversion
Testimonials Ad Copy
Gather testimonials from customers who enjoyed your product. These authentic reviews can boost en...
+52% ROI
Traffic
Seasonal Ad Copy
Seasonal ad copy utilizes key times of the year, like Black Friday or Summer Break, to promote pr...
+51% ROI
Traffic
Website Lookalike Audience
Reach out to potential clients who mirror the demographics and interests of your current website...
+49% ROI
Traffic
Discount Ad Copy
Promote sales and discounts in your advertisements. Consider special deals for customers reaching...
+48% ROI
Traffic
Complement Interest Audience
Identify potential customers through their social media preferences that align with your product...
+48% ROI
Traffic
High Bid Test
To target various audience segments with your ads, consider raising your bid beyond the current s...
+47% ROI
Traffic
LinkedIn Group Targeting
LinkedIn enables you to reach out to both public and private groups, such as the "Marketing Execu...
+46% ROI
Traffic
Industry Audience Targeting
Reaching out to individuals from suitable business sectors can effectively segregate your audienc...
+45% ROI
Traffic
Focused Audience Expansion
Boost the quantity of potential prospects by extending your campaign's reach, while staying withi...
+45% ROI
Traffic
Fan/Follower Targeting
Utilize Facebook ads to engage your existing followers by selecting "People who like your Page" d...
+45% ROI
Traffic
Button Color
Try altering the color of your call-to-action button to boost conversions. Consider your industry...
+44% ROI
Conversion
Person Image Ad
Choosing the right image for your ads, like a smiling person, can boost campaign success as it gr...
+44% ROI
Traffic
Rich Media Ad Placement
Rich media ads are large, interactive banners that seize more viewer attention by using advanced...
+44% ROI
Traffic
Technology Ad Copy
Leverage your product's tech features in your ad copy to spark curiosity even if the audience doe...
+44% ROI
Traffic
Exclusivity Ad Copy
Craft your ads with exclusive content to boost your offer's value and make your audience feel pri...
+43% ROI
Traffic
Demographic Targeting
Identify your ideal customer demographic for effective targeting. For example, if your desired cl...
+43% ROI
Traffic
Ease Of Use Ad Copy
Highlight your product's user-friendly features in your marketing to catch people's attention. Ex...
+43% ROI
Traffic
Telling Who It's For
Targeting a specific audience can be beneficial. By defining who your product is for, you risk lo...
+43% ROI
Conversion
Social Media Post Content
Try A/B testing your social media posts' content to discover your audience's preferred topics. Us...
+42% ROI
Traffic
Quote Testimonials
Incorporate genuine customer testimonials on your website to boost conversion rates. Use credible...
+42% ROI
Conversion
Product Keyword Audience
Focus on people seeking your product for better lead quality. If you sell, say, employee training...
+42% ROI
Traffic
Negative Association Ad Copy
Use effective branding in your content by humorously contrasting your product with a recognized g...
+41% ROI
Traffic
Company Name Audience
Harness the power of social media advertising to reach specific businesses by targeting users who...
+40% ROI
Traffic
Content Syndication
Syndication is sharing your website's content with other platforms that have a similar audience,...
+40% ROI
Traffic
Use Images
Including an image significantly boosts your ranking potential. Google's systems favor content bl...
+40% ROI
Traffic
GDN Affinity Audience
Show banner ads to people who, according to Google, have shown interest in similar product catego...
+40% ROI
Traffic
Customer Retargeting
Encourage repeat business by retargeting customers who've only purchased once, using ads showcasi...
+40% ROI
Retention
Checkout Page Redesign
If most users abandon their purchase at checkout, consider redesigning the page for a smoother us...
+39% ROI
Conversion
Segment By Device
Separate your campaign data by device (mobile or desktop) and allocate more resources to the one...
+39% ROI
Traffic
Audience Expansion: Countries
To prevent your ads from becoming stale, consider expanding your audience beyond your existing ta...
+39% ROI
Traffic
Supplier Brand Keywords
Purchasing your suppliers' brand keywords can drive affordable web traffic. However, be cautious...
+39% ROI
Traffic
Big Budget CPA
By significantly increasing your budget and maintaining a fair CPA, you could sometimes leverage...
+39% ROI
Traffic
YouTube CTA
Attract viewers back to your site by placing a call-to-action on your YouTube content. Include li...
+39% ROI
Traffic
Ask For Work Email Rather Than Just Email
To improve the quality of your leads, request a "Work Email" instead of a personal one. This coul...
+38% ROI
Conversion
Seasonal Discount
Offer a special discount during certain seasons or holidays to boost sales. Combine this with sea...
+38% ROI
Conversion
Anchoring Price
Use a strategy of showing an initial higher price, then a discounted "current" price to entice cu...
+38% ROI
Conversion
Newsjacking
Create content aligned with trending news topics, especially if related to your field. This will...
+38% ROI
Traffic
Single Keyword Ad Groups (SKAG)
SKAGs aim to enhance the connection between your keywords and ad, boosting your click-through rat...
+38% ROI
Traffic
Factoid Ad Copy
Using a research-backed fact in your ad copy garners more clicks by highlighting the worth of you...
+38% ROI
Traffic
Re-Send To Unopens
Resend unopened emails after some time to boost your open rates. Mitigate potential spam issues b...
+38% ROI
Retention
Product Positioning Ad Copy
Use ad copy to A/B test different product descriptions and see which appeals most to your audienc...
+38% ROI
Traffic
Articulate Revenue Benefits
Clearly highlight the financial benefits of using your product in the app store description.
+37% ROI
Traffic
Multi-Product Ads
Employ Facebook's Multi-Product Ads to flaunt several products using attractive images and compel...
+37% ROI
Traffic
Vector Graphics Ad
Try using unique, branded graphics and icons in your ads instead of generic stock images to boost...
+36% ROI
Traffic
Gender Exclusion Audience
To optimize your ad spending, consider excluding a gender that isn't responding well to your ads....
+36% ROI
Traffic
Run Of Site Targeting
"Grape Shot" targeting is a cost-effective ad strategy that gives platforms like Google or Facebo...
+36% ROI
Traffic
Brand Performance ('AIM')
This tactic involves testing various advertising elements on Facebook's platform (including Insta...
+36% ROI
Traffic
Complement Keyword Audience
Use keywords related to your product type to reach your target market. For instance, if you sell...
+36% ROI
Traffic
Find Keywords Through Competitors
Start your keyword research by exploring which ones your competitors are focusing on. Use these k...
+36% ROI
Traffic
Income Targeting
By targeting an audience based on their income, you ensure your product or service reaches those...
+35% ROI
Traffic
Audience Size Expansion (Facebook OCPM)
oCPM bidding on Facebook optimizes the ads shown for higher conversions within your budget, makin...
+35% ROI
Conversion
Influencer Followers Audience
Leverage the influence of key personalities in your industry by creating ad campaigns aimed at th...
+35% ROI
Traffic
Content Exit Intent Popup
Exit intent can entice visitors to remain on your site not just through discounts, but also by of...
+35% ROI
Conversion
CTA Above The Fold
Ensure to have a call-to-action (CTA) at the top of your webpage, as a majority of visitors may n...
+35% ROI
Conversion
Emotional Theme Copy
Effective marketing links the right feeling to your product in your customer's perspective. Inste...
+34% ROI
Traffic
Reviews Social Proof
Include genuine customer reviews and ratings on your site near the purchase button - it's a highl...
+34% ROI
Conversion
Quora Ads Platform
Explore Quora's advertising platform to boost your reach, utilizing its diverse topics and 200 mi...
+34% ROI
Traffic
Retargeting By Page
Re-engage previous website visitors by creating tailored ads based on the specific pages they bro...
+32% ROI
Traffic
Company Size Targeting
Refine your ad targeting by company size to attract suitable potential customers, enhancing your...
+31% ROI
Traffic
Location Targeting
Focus your ads on particular geographical areas to attract high-quality traffic. Analyze your ana...
+31% ROI
Traffic
Revamp Landing Page(s) Completely
Stop fussing over minor details like button colors. Instead, consider if your landing page needs...
+31% ROI
Conversion
Business Behavior Audience
Focus on audiences according to their business activities using Twitter's options like company si...
+30% ROI
Traffic
Big Purchase Discount
Offer perks like discounts or free delivery to customers who cross a certain spending limit, it w...
+29% ROI
Conversion
Luxury Ad Copy
Boost your product's appeal by crafting a luxurious, enticing description. Target those who value...
+29% ROI
Traffic
FB Local Awareness Campaign
Use ads to encourage people in your local area to either "Call Now" or "Get Directions" to your b...
+28% ROI
Traffic
Facebook Behavior Targeting
Focus on specific audience groups on Facebook based on their behaviors.
+28% ROI
Traffic
Emotional Theme Creative
Effective marketing links the appropriate emotion to your product, creating a deeper bond with yo...
+27% ROI
Traffic
Publisher Interest Audience
Identify the favorite publishers of your audience and target their Twitter followers to engage yo...
+26% ROI
Traffic
Carousel Story Ads
Utilize Facebook's carousel ads to narrate your product's advantages. Each ad, a picture with emb...
+24% ROI
Traffic
Topic Audience Targeting
Leverage popular ad platforms to display your ads on various pages under the same topic, saving y...
+24% ROI
Traffic
Blockspring Twitter Custom Audience
Blockspring is a handy tool that allows you to automate the process of finding a specific Twitter...
+23% ROI
Traffic
Match Landing Page Messaging To Ad Copy
Ensure the content on your landing page aligns with the advertising that directs traffic there. T...
+22% ROI
Conversion
Website Retargeting Onion
Segment your retargeting audiences based on when they last visited your website. This enables you...
+22% ROI
Traffic
Fix HTML Errors
Ensure your website's HTML is clean and error-free to boost SEO. Avoid excess divs and empty tags...
+20% ROI
Traffic
Content Marketing Tutorials
Create valuable, non-salesy tutorials addressing issues important to your audience. Remember to u...
+20% ROI
Traffic
Location Exclusion
Eliminate unnecessary ad expenses by not targeting areas that have low conversion rates or don't...
+20% ROI
Traffic
Post Purchase Review
After a purchase, send your customer an email asking for a review or feedback. This not only stre...
+20% ROI
Traffic
Survey Results Call To Action
Use a user's survey results as your call-to-action (CTA) tool. Not only could this increase conve...
+20% ROI
Conversion
Co-Produce Content
Collaborate with a reputable guest to create and share content for both your audiences, broadenin...
+20% ROI
Traffic
Convert Mentions To Links
Connect with individuals who reference you online without providing a link. Utilize tools like Bu...
+20% ROI
Traffic
Third-Party Search
Partner with a relevant search engine for an affiliate deal fitting your industry. For instance,...
+20% ROI
Conversion
Glossary Of Terms
Create a glossary of key industry terms to gain backlinks and enhance your industry reputation. T...
+20% ROI
Traffic
Price Illusions
Selling products by showing the per-unit price can make them appear more affordable, assisting cu...
+20% ROI
Conversion
Email Referral Prompt
Send an email to your customers requesting them to refer a friend. This strategy increases profit...
+20% ROI
Traffic
Limit Functionality Until Share
Encourage sharing by slightly restricting product use or content access for users who haven't yet...
+20% ROI
Traffic
Answer Relevant Questions
Monitor platforms like Quora and Reddit for questions related to your business, then publicly pro...
+20% ROI
Traffic
User Group Meeting
Don't underestimate the power of focus groups for SaaS businesses; they’re a great way to get val...
+20% ROI
Retention
Back In Stock Email
Alert customers via email when an item they viewed is available again. This prevents losing custo...
+20% ROI
Conversion
Tailor Emails Vs Always Sending
Customize notification emails for users, prioritizing key information and limiting frequency to a...
+20% ROI
Retention
About Page Keyword Optimization
Include your most-used keyword in the meta titles and descriptions on your 'About' page to boost...
+20% ROI
Traffic
Publish Collections
Create themed collections of your existing content to target specific audience personas. Divide a...
+20% ROI
Traffic
Shorten Listings Page
Streamline your listings page to emphasize your key products or CTAs. Reduce the size of large ho...
+20% ROI
Conversion
Knowledge Base
Create a customer-friendly knowledge center to handle common inquiries, reducing the load on your...
+20% ROI
Retention
Chrome Extension
Create a simple browser extension for your app to enhance user-friendliness. This approach lets u...
+20% ROI
Retention
Ask For Specific Link Page (And Place)
Instead of broadly requesting a link, provide clear guidance on where on their website they shoul...
+20% ROI
Traffic
Testimonial Email
Dispatch a client testimonial via email to highlight your product's value. This can enlighten use...
+20% ROI
Retention
No-Index Dynamic URLs
Ensure you add a "no-index" tag to dynamic URLs to inform search engines not to include these pag...
+20% ROI
Traffic
Email Course Call To Action
B2B firms can use an email course, a series of automatic, sequenced emails, to instruct potential...
+20% ROI
Conversion
Page Title Optimization
Ensure your webpage title is clear, exciting, and brief to boost conversions. Optimize it for bet...
+20% ROI
Traffic
Time Your Outreach Emails
Group your email subscribers based on their routine and timezone, then send emails at the optimal...
+20% ROI
Traffic
Complementary Contest
Consider hosting a giveaway featuring products similar to yours to efficiently grow your email li...
+20% ROI
Traffic
Get Interviewed On Podcasts
Appearing on a podcast is an efficient method to reach an engaged audience and gain visibility. A...
+20% ROI
Traffic
Category Exclusion
Prevent your ads from appearing on specific categories (like sites related to crime).
+20% ROI
Traffic
Social Name Keyword
Include a relevant keyword related to your product or service in your social media profile name,...
+20% ROI
Traffic
Keyword In Video Title, Description, Filename
When uploading to YouTube, ensure that you include your keyword in your title, description, or fi...
+20% ROI
Traffic
Diversify Hashtags
Avoid using repetitive hashtags in your social media contents, as it targets the same crowd. Inst...
+20% ROI
Traffic
Content Scheduling
To enhance reach on social media, schedule your posts to go out at different times best suited to...
+20% ROI
Conversion
Share Content With CTAs
Leverage tools like Sniply to share others' content while driving traffic back to your website. S...
+20% ROI
Traffic
Distinct Clickable Styles
Use one unique style for clickable items and another for selected items on your site to help user...
+20% ROI
Retention
Promote YouTube Videos To Your Email List
Leverage your email list to boost your content's traffic by including a YouTube video in your pro...
+20% ROI
Traffic
PR Domino Effect
Leverage your initial major PR coverage as evidence of your relevance while reaching out to other...
+20% ROI
Traffic
Subfolders Vs Subdomains
For better SEO, use subfolders instead of subdomains to prevent traffic loss and maintain domain...
+19% ROI
Traffic
Lead Generation Website Analysis
Offer a no-cost website evaluation for prospective clients, identifying any issues or broken link...
+19% ROI
Traffic
Custom Blog Graphics
Boost your blog's uniqueness and SEO by using custom graphics instead of repetitive stock images....
+19% ROI
Traffic
Keywords Through Google Suggest
Use Google's autocomplete feature to swiftly generate keyword ideas by typing a word or phrase. T...
+19% ROI
Traffic
Pro Quality Images
Boost your content's appeal with high-quality images; poor visuals can undermine even the best co...
+19% ROI
Traffic
Introduction Subject Line
Introducing your company professionally in emails creates a sense of partnership and is highly ra...
+19% ROI
Conversion
App Page Description (ASO)
Boost your app's installation rate and conversion ratio by enhancing your app store description w...
+19% ROI
Conversion
Self-Deprecation Ad Copy
Use humor in your advertising to appear humble and genuine. Examples include: "An average razor,"...
+19% ROI
Traffic
Deep Linked Content Sharing
Enhance user engagement by allowing the sharing of direct links to your app content via SMS or em...
+19% ROI
Traffic
Extra Padding
Incorporate more whitespace or padding around your webpage elements for easier readability and a...
+19% ROI
Retention
Audience Overlay
Recognize that your target buyer is likely not the sole decision maker. Identify other key influe...
+19% ROI
Traffic
Feature Request Follow-Up
Record customer feature requests in your project management tool. Notify these customers via emai...
+19% ROI
Retention
Interview Call To Action
Give new sign-ups the chance to win an exclusive chat with a famous industry professional. This t...
+19% ROI
Conversion
Adding Scarcity
Boost customer engagement and conversion rates by using urgency tactics, such as time-bound deals...
+19% ROI
Conversion
Keyboard Shortcuts
Integrate keyboard shortcuts into your platform for smoother navigation, such as using arrow keys...
+19% ROI
Retention
SumoMe Discover
Discover is a SumoMe app that connects you to other users and promotes your content on similar we...
+19% ROI
Traffic
Mandatory Onboarding
Make new users complete the onboarding tutorial before using your platform. This reduces early dr...
+19% ROI
Conversion
About Page
Create an 'About Us' page on your website, showcasing your company's mission, history, and values...
+19% ROI
Retention
Cross-App Deep Linking
Deep linking helps to share data between various apps, maintaining user context for personalized...
+19% ROI
Conversion
Large Rectangle Ad (336x280)
Big rectangular advertisements on Google's Display Network are popular because they work well. Ty...
+19% ROI
Traffic
Keyword In First 100 Words
Use your target keyword within the first 100 words in your content for better ranking on search e...
+19% ROI
Traffic
Automatic Password Reset
Auto-send a password reset email after three incorrect attempts to ease the user's experience and...
+19% ROI
Retention
Content Upgrade
Instead of giving isolated content, give bonus material at the end of brief content that deepens...
+19% ROI
Traffic
Deferred Deep Linking
Establish a deep link that retains context even through an app store download, enabling you to ta...
+19% ROI
Retention
Add Job Applicants To Newsletter
Boost your brand by posting job openings and engaging applicants through regular emails. Use plat...
+19% ROI
Traffic
Multifunctional Controls
Simplify your UI by utilizing multifunctional controls to decrease clutter and enhance usability....
+19% ROI
Retention
Cross-Promote Apps
Cross-promotion with another app, where both parties advertise each other's app, is a cost-effect...
+19% ROI
Traffic
"From" Name Manipulation
Try changing the sender's name in your emails to something other than your brand or a real person...
+19% ROI
Conversion
Lazy Password Creation
Ask users to create a password after they've entered their email and other details. This removes...
+19% ROI
Conversion
Premium Reviews
Incentivize customers to post reviews of your product by offering a free premium upgrade. This st...
+19% ROI
Traffic
Small Menu Plus Hero Image Blog
Start a blog centered on your company's core purpose and content, reinforcing credibility. Featur...
+19% ROI
Conversion
Square Ad (250x250)
Square ads on the Google Display Network are desired due to their adaptability. They easily fit i...
+19% ROI
Traffic
Reverse Image Search To Find Link Opportunities
If you create unique pictures for your blog, they might get reshared by others. Use Google's reve...
+19% ROI
Traffic
Reaffirming Freedom
Instead of just suggesting freedom, explicitly state it. By informing prospects about their optio...
+19% ROI
Conversion
Wealth Targeting
Narrowing down your audience based on their net worth ensures you reach prospects who can afford...
+19% ROI
Traffic
Sponsor A Thank You Page
Leverage the moment a user finishes a purchase on another website to guide them to yours. Through...
+19% ROI
Traffic
Recommend Widget
Introduce a widget on your page to suggest posts or products influenced by user activity and page...
+19% ROI
Retention
Data PR Pitch
Offer unique data or findings from your research to journalists or bloggers in your field. This n...
+19% ROI
Traffic
Have Public WhoIs Information
It's suggested that Google trusts public WhoIs data, while private WhoIs might look suspicious. M...
+19% ROI
Traffic
Share Like Notification
Alert users when their shared content gets liked to boost engagement. Be cautious not to overdo t...
+19% ROI
Retention
Follow Recommendation Emails
Implement collaborative filtering to suggest potential friends or connections via emails, fosteri...
+19% ROI
Retention
Webinar For Customers
Use webinars as a content marketing strategy to draw in new customers, building trust and sharing...
+19% ROI
Retention
Qualaroo Nudge To Action
Implement a timed survey on your website using Qualaroo to understand why visitors stay long yet...
+19% ROI
Conversion
Free Trial Ended Email
Encourage users to upgrade to a paid plan once their free trial ends by sending an automated emai...
+19% ROI
Conversion
Interlinking Blog Posts
After posting new content, look for opportunities to link it to older posts and vice versa, creat...
+19% ROI
Traffic
Content Summary Button
Offer a solution for busy customers by adding a "Summary" button on your blog posts, shortening t...
+19% ROI
Traffic
Share Re-Shared Notification
Alert users when their content gets shared by others, as it's rewarding to see their work appreci...
+19% ROI
Retention
Lookalike W/ Interest Overlay
Leverage Facebook's Lookalike Audiences to reach people who resemble your existing customers. Ref...
+19% ROI
Traffic
360 Degree OCPM Bidding (Facebook)
Use Facebook's optimized CRPM bidding to efficiently target the best ad spaces, audiences, and ad...
+19% ROI
Conversion
Case Study Testimonials
Incorporate a case study or success story on your webpage. The proof of your product's effectiven...
+19% ROI
Conversion
Fear Of Missing Out Email
Email inactive users with exciting updates to bring them back to your platform. Use fun and engag...
+19% ROI
Retention
Add AdWords Remarketing Tag
Add the AdWords Remarketing tag to your site using Google Tag Manager. This allows you to boost b...
+19% ROI
Traffic
Accumulating Discounts For Active Referrals
Offer your customers increasing discounts for each successful referral they make, which can build...
+19% ROI
Traffic
Comment Mention Alert
Notify users when they get mentioned in someone else's comment, encouraging them to revisit your...
+19% ROI
Retention
Deep Linked Referrals
Ensure your referral links guide users directly into your app installation process to boost downl...
+19% ROI
Traffic
Social Share Exchange
Connect with an influencer who has a comparable audience size and propose a mutual promotion, whe...
+19% ROI
Traffic
PR Email Outreach
Collect journalist emails, preferably the ones covering topics related to your business, and reac...
+19% ROI
Traffic
Mashup Testimonials
Use a mixed-media testimonial on your landing page with customer's voices and visuals praising yo...
+19% ROI
Conversion
Facebook Message Ad
Create an advertisement featuring a "send a message" call-to-action button, enabling users to com...
+19% ROI
Traffic
Full Service Migration
Simplify the user onboarding by offering to transfer all existing workflow to your product for ne...
+19% ROI
Conversion
SLAs And MLAs
Offer service level agreements and master licensing agreements to big businesses. Charging higher...
+19% ROI
Conversion
Auto-Favorite Tweets
Use tools like Tweetfull to auto-favorite Tweets directed at you and boost engagement. Remember t...
+19% ROI
Traffic
Inject Personality
Showcase the unique aspects of your products or services on your website. Make your business more...
+18% ROI
Retention
Default Continuity
Boost user retention by setting auto-renewal as the default option for your app or platform subsc...
+18% ROI
Retention
Consultation Call To Action
Provide a no-cost consultation to foster relationships with potential clients and establish trust...
+18% ROI
Conversion
Implement How-To Guides
Boost customer loyalty with detailed how-to guides demonstrating product usage. These guides enab...
+18% ROI
Retention
Teasing Subject Line
Attract your audience by cleverly hiding information, using teasers like "This is big news!" or "...
+18% ROI
Conversion
Price Increase
Consider boosting your product's price. It can signal higher quality to customers and possibly co...
+18% ROI
Conversion
Partner Product Emails
Promote your partner's related products through email to show your dedication to customer value r...
+18% ROI
Retention
Number Of Hashtags
Test out different quantities of hashtags in your social posts for better engagement. Adjust your...
+18% ROI
Traffic
All-Hands On Deck Support
Instead of a sole account manager, embrace flexible routing so any team member can offer assistan...
+18% ROI
Retention
Video Ads For App Installs
Creating a video ad for your app can reduce advertising costs and captivate audiences better than...
+18% ROI
Traffic
Submit To Hacker News
Post your content on Hacker News to reach a socially-engaged, tech-savvy crowd. Ensure your post...
+18% ROI
Traffic
Interview Influencers
Invite influencers to feature in an interview for your blog, where they share their knowledge and...
+18% ROI
Traffic
Survey-Informed Landing Page
Collect feedback from your existing customers through surveys to shape your landing page content....
+18% ROI
Traffic
Contact Email Guesser
Use tools like Rapportive, Connectifier, or Clearbit Connect, or an email-finding website, to dis...
+18% ROI
Conversion
Find Keywords With Google Correlate
Use Google Correlate to discover long-tail keyword suggestions by inputting your main keywords. Y...
+18% ROI
Traffic
Language Segmentation Page
Test whether a custom, language-specific landing page appeals to international audiences by A/B t...
+18% ROI
Conversion
Commenter Pre-Outreach
Reach out to your regular commenters, tell them when your next content will be published. This ca...
+18% ROI
Traffic
Style Consistency
Using similar designs for similar features in a product will simplify usage and build trust, enco...
+18% ROI
Retention
YouTube Description Link
Include a link in your YouTube video description that leads back to your website or related conte...
+18% ROI
Traffic
Short Post Introductions
Keep your blog post intros brief (4-9 sentences) to captivate readers and keep them engaged, redu...
+18% ROI
Traffic
Founder Interviews
As a publisher, use your articles to negotiate interviews with company founders. These popular st...
+18% ROI
Traffic
Funny/Meme Ad
Using humor in ads through amusing visuals or text can attract more attention, making it feel les...
+18% ROI
Traffic
Flash Content
Drive customer engagement by sparking urgency, like a "limited-time offer", which feeds their fea...
+18% ROI
Traffic
Use Brackets In Your Title (Or Parentheses)
Use brackets in your title for higher visibility and click-through rates from search result pages...
+18% ROI
Traffic
One Column Layout
Using a single column layout on your landing page can efficiently navigate visitors from the star...
+18% ROI
Retention
Page Lede
Revamp your landing page's intro to boost conversion rates. Displaying standout features, a fresh...
+18% ROI
Conversion
Switch To Premium Hosting
Invest in reliable web hosting to avoid service interruptions during high traffic times, such as...
+18% ROI
Traffic
App Screenshot Variations (ASO)
Your app's screenshots massively influence a user's choice to download, making them crucial to yo...
+18% ROI
Conversion
SumoMe Contact Form
Implementing a SumoMe contact form on your webpage enhances user communication and query resoluti...
+18% ROI
Retention
Pin Signup Post
Pin a post with an email signup link at the top of your Twitter profile. This ensures that visito...
+18% ROI
Conversion
At Risk' Tagging
Analyze data to identify why users might leave your platform. Label users likely to churn, then p...
+18% ROI
Retention
Top Tips Drip
Initiate a regular email series to give valuable advice related to your sector. This could be a t...
+18% ROI
Retention
Best Customers Email
Boost customer retention and Lifetime Value (LTV) by emailing acknowledgments and rewards to top...
+18% ROI
Retention
Short Paragraphs
Keep paragraphs to a maximum of 3 sentences to enhance readability, reducing the bounce rate and...
+18% ROI
Traffic
Tagging Authors
Create a 'best of' list related to your audience's interests, like top industry bloggers or usefu...
+18% ROI
Traffic
Send Email By Time Zone
Using features like Mailchimp's Timewarp or Intercom's advanced timezone, your emails can reach u...
+18% ROI
Traffic
UserPath Click-To-Call Widget
A pop-up widget enables you to enter your number and request a callback from the business instant...
+18% ROI
Conversion
Annual Payments
Provide a yearly payment option at a reduced rate to encourage customers to commit longer, thus,...
+18% ROI
Retention
Image Galleries
Incorporate a photo gallery on your site to showcase your product from various perspectives. This...
+18% ROI
Retention
Direct Private Messages
Engage potential customers who've shown interest in similar products through private messages on...
+18% ROI
Traffic
Pinned Social Post
You can utilize social media by "pinning" a post at the top of your profile to introduce yourself...
+18% ROI
Traffic
Influencer Roundup
Seek opinions from several influencers by asking them a question to achieve engaging content, div...
+18% ROI
Traffic
Upsell Similar Listings
Encourage repeat purchases by offering similar items to customers interested in a product/service...
+18% ROI
Conversion
Email Form In Checkout
Include an opt-in form for emails during checkout. Given customers are making a purchase already,...
+18% ROI
Conversion
Urgent Subject Line
Create a sense of urgency in your email subject lines to prompt quick action from readers, fearin...
+18% ROI
Conversion
Qualaroo Mobile Vs. Desktop Need Discrepancies
Understand your mobile and desktop users' needs through a Qualaroo survey. This will reveal if yo...
+18% ROI
Retention
Manually Export From Platform
Extract emails from platforms like Etsy, LinkedIn or Shopify and infuse them into your email list...
+18% ROI
Conversion
Repeat Primary CTA
Increase conversion by placing your main call-to-action twice on your landing page - once in the...
+17% ROI
Conversion
Invite-Only Beta
Start your product beta with an exclusive invite-only setup to maintain high-quality users. Then,...
+17% ROI
Traffic
Inactive Account Holders Email
Shoot an follow-up email to individuals who signed up but never used your product. Their initial...
+17% ROI
Conversion
Easter Egg
Incorporate a hidden surprise or "easter egg" on your website to encourage user interaction and b...
+17% ROI
Traffic
Media Social Proof
Showcasing mentions of your business from reputable publications on your website establishes auth...
+17% ROI
Conversion
Downsell On Cancellation
If a customer is trying to cancel their subscription or remove items from their cart, offer them...
+17% ROI
Retention
Amazon Sponsored Products
Advertise your Amazon products using specific keyword ads. Although setting up may take time, it'...
+17% ROI
Traffic
Scraped List Custom Audience
Create a tailored audience using pertinent email lists you've compiled. Ideally, gather emails si...
+17% ROI
Traffic
Control Ad Copy
Highlight the customization options of your product, showcasing how it gives buyers total control...
+17% ROI
Traffic
Start A Fire
Start A Fire is a tool that boosts user engagement by providing content recommendations inside yo...
+17% ROI
Conversion
Milestone Journalist Pitch
Leverage significant company events such as product launches or high rankings to attract journali...
+17% ROI
Traffic
Fake User Activity
To avoid the 'empty space' issue on community or marketplace sites, creating and filling 'imagina...
+17% ROI
Retention
Influencer Advice
Establish early relationships with influencers for guidance and potential content promotion. Thei...
+17% ROI
Traffic
Icon Labels
Make your site user-friendly by labeling your icons explicitly like "Share" for share button, "Co...
+17% ROI
Retention
Infinite Scroll
Too much web content can slow loading time, but 'infinite scroll' fixes this issue. This method a...
+17% ROI
Retention
Provide Feedback
Offering a brief confirmation message when users perform actions on your site significantly enhan...
+17% ROI
Retention
Video Course Call To Action
Provide a free video course to attract potential customers and gather useful information like ema...
+17% ROI
Conversion
"Negative" Subject Line
Transform drawbacks into benefits, like 'how to avoid cover letter blunders' or 'preventing busin...
+17% ROI
Conversion
Geographical Beta Expansion
Use a region-focused beta to introduce your popular app to new global markets. Test and tweak you...
+17% ROI
Traffic
Qualaroo Funnel A/B Testing
Utilize Qualaroo surveys to understand the reasoning behind A/B testing results at different funn...
+17% ROI
Traffic
Checklist Call To Action
Strengthen your brand and foster trust by sharing valuable insights that guide potential customer...
+17% ROI
Conversion
Search Query Report
Exclude irrelevant terms from your search using Google AdWords' report feature. This allows you t...
+17% ROI
Traffic
Pinned Twitter Lead Card
Boost your subscriber numbers by making a lead card your pinned tweet. Just design a Twitter card...
+17% ROI
Conversion
24/7 Influencer Support
Enhance your brand's trustworthiness by offering round-the-clock support to influencers to deepen...
+17% ROI
Traffic
Recommended Option
Avoid overwhelming visitors on your landing page with too many options. Highlight a recommended o...
+17% ROI
Conversion
Video-Centric Landing Page
Adding a short video to your landing page's design can boost conversions while keeping only essen...
+17% ROI
Traffic
Authentic Imperfection
Authenticity rules in your messaging: let honesty shine through, build trust, and add a personal...
+17% ROI
Conversion
Re-Promote Old Content
Reposting your top past content regularly can greatly enhance social traffic with minimal extra w...
+17% ROI
Traffic
Progressive Reduction
Progressive reduction simplifies the user interface over time as visitors become more skilled wit...
+17% ROI
Retention
Directory Posting
List your product on relevant directories, such as AlternativeTo, to boost visibility. This metho...
+17% ROI
Traffic
Recycle Old Social Posts Using Edgar
Edgar can help automatically repost your social content, ensuring it reaches a larger portion of...
+17% ROI
Traffic
Storytelling Over Facts
Instead of merely listing your product's features, narrate its story to captivate customers. Inje...
+17% ROI
Conversion
Skyscraper Technique
The Skyscraper Technique is an SEO strategy that involves improving upon high-ranking content and...
+17% ROI
Traffic
Putting Others First
Ensure discussions highlight the benefits for your users rather than your own gains. If your offe...
+17% ROI
Retention
Email Signature Opt-In
Use your email signature as a space to include a link and call-to-action for email subscriptions....
+17% ROI
Conversion
Submit To Online Directories For SEO Boost
Submit your website to specific online directories matching your industry to garner quality refer...
+17% ROI
Traffic
Designing For Zero Data
Designing your interface to guide users through their initial data entry can help ease their lear...
+17% ROI
Retention
App Indexing For Deep Links
Index your app to direct users from a Google search straight to any page within your app, using G...
+17% ROI
Traffic
Contact Journalists On MuckRack
Search for reporters creating stories where your input would be valuable.
+17% ROI
Traffic
Quote Influencers In SlideShare
Incorporate insightful quotes from industry leaders in your SlideShare content, then let them kno...
+17% ROI
Traffic
Publish On LinkedIn
Boost your content's visibility by utilizing LinkedIn's Pulse, a platform known to engage key inf...
+17% ROI
Traffic
Latest Features On Logout
Show your newest offerings on the logout page to entice users to return. Use a post-logout page t...
+17% ROI
Retention
Showing State
Ensure to display the status of orders, emails, or submissions to keep users informed. This helps...
+17% ROI
Retention
App Performance
Post-launch, prioritize swift problem-solving, enhancing app speed, reducing crashes, and boostin...
+17% ROI
Retention
Email Winner Referral
Initiate a contest among your users based on activity levels or shared content, then inform the w...
+17% ROI
Traffic
Product Giveaway Call To Action
Ensure your call to action presents a valuable incentive to engage users. Boost your click-throug...
+17% ROI
Conversion
Add Location To Posts
Boost engagement on your social media posts by tagging a specific location, making it more appeal...
+17% ROI
Traffic
Book Table Of Contents Keywords
Boost your SEO by finding popular books related to your topic on Amazon, then use the chapters' n...
+16% ROI
Traffic
Onboard Users Manually
Exceptional user onboarding enhances brand appeal. Boost retention by personally guiding the user...
+16% ROI
Retention
Email Sponsoring
Sponsor a pertinent email newsletter to reach your targeted audience effectively. Identify and su...
+16% ROI
Traffic
Undos Not Prompts
Offer your users an 'undo' feature rather than asking for confirmations. This approach respects t...
+16% ROI
Retention
Missed Referral Email
Alert users via email when their friends join your platform without a referral, reminding them of...
+16% ROI
Traffic
"Click Magnet" Words
Experiment with persuasive words such as "new", "proven", or "now" in your title tags to enhance...
+16% ROI
Traffic
Pre-Filled Form 'Smart Defaults'
Pre-populating forms with logical predictions reduces the effort needed from users. It's a widely...
+16% ROI
Retention
Slipping Away
Re-engage with previous regular users who haven't visited in the last month to three months. This...
+16% ROI
Retention
"Bold" Subject Line
Implement bold, significant slogans like "Got weekend plans? We're here for you!" or "Your impact...
+16% ROI
Conversion
Appeal To Ego Ad Copy
Use appealing language that compliments your audience's attributes or achievements to present you...
+16% ROI
Traffic
Mobile Optimized Card Page
Reduce customer loss from missed payments by making your Credit Card Update page mobile-friendly....
+16% ROI
Retention
Block Public Content Until Signup
Tease your audience with free content, but request sign-ups to access the rest. This approach enc...
+16% ROI
Conversion
Remove Promo Code On Product Page
Experiment with A/B testing by removing the promo code from your product page to gauge its impact...
+16% ROI
Conversion
Facebook Messenger Live Chat
Engage with your website visitors through Facebook Messenger, a tool they're likely already using...
+16% ROI
Conversion
More Visual Landing Page
Include more imagery on your landing page to captivate users. Showcase your products with quality...
+16% ROI
Traffic
New & Trending Email
Dispatch a newsletter or product update email to keep users updated about your platform's latest...
+16% ROI
Retention
Celebratory Subject Line
Promote your latest offerings! Inform your audience about the newest updates or products, like "C...
+16% ROI
Conversion
Personalized Landing Pages From Share
Boost your app's sign-up rate by offering a tailored landing page for friends referred by users....
+16% ROI
Conversion
Internal Linking
Create links on each page of your website to other related pages to improve both user navigation...
+16% ROI
Traffic
Toolkit Call To Action
Grow your brand and earn user trust by sharing worthwhile content, guiding them from knowing your...
+16% ROI
Conversion
Eliminate Free Trials
Switch your no-credit-card free trials to a paid upfront model or limited free trials requiring c...
+16% ROI
Retention
Content Performance Emails
Dispatch updates on how well the content shared by users is performing.
+16% ROI
Retention
Editorial Email
Send less promotional and more informative emails to your customers. This not only enriches their...
+16% ROI
Retention
Zero Risk Bias Ad Copy
Craft compelling content emphasizing rewards without risks to ease customers' decision-making pro...
+16% ROI
Traffic
Resource Pages
Reach out to publishers of sites that house resource lists related to your content, particularly...
+16% ROI
Traffic
Latest Widget
Consider featuring a widget that displays the latest posts or products on your site. This can hel...
+16% ROI
Retention
Guest-Posting
Boost your visibility by writing guest articles for popular blogs within your industry. This not...
+16% ROI
Traffic
Backlinking Request
Reach out to sites or publications sharing similar content to yours, and request a link to your w...
+16% ROI
Traffic
Adding An Outbound Link
Add a call-to-action link on your popular webpage directing visitors to another page for accompli...
+16% ROI
Traffic
Portrait Ad (300x1050)
An attractive ad size is 300 x 1050 px, with a max file size of 150 KB. It should be in JPEG, JPG...
+16% ROI
Traffic
CTA Button
Boost clicks and conversions by adding '>' to your call-to-action (CTA) button, like "Sign Up>"....
+16% ROI
Conversion
Exclusive Content Email
Reward your top customers by sending them exclusive emails, which offer privileges like discounts...
+16% ROI
Retention
Feature Launch Email
When you add a new feature, email your users about it to re-engage inactive ones and update activ...
+16% ROI
Retention
Translate Other's Content
Struggling to create new content or want a refresh? Source compelling work in other languages, tr...
+16% ROI
Traffic
Variable Rewards
Variable rewards can enhance the addictiveness of a product by creating an element of surprise, m...
+16% ROI
Retention
Show Don't Tell
Use CTAs, buttons, and links to guide users rather than giving directions. This method uses psych...
+16% ROI
Conversion
Free Tickets Call To Action
Boost engagement and gather customer data by providing free tickets to an industry event through...
+16% ROI
Conversion
Conjunction Ad Copy
Creating a link between your product and the positive impact it can have, helps customers visuali...
+16% ROI
Traffic
Recognition Not Recall
Leverage the power of recognition over recall in your design approach. Instead of expecting users...
+16% ROI
Retention
Followed By X Influencer
Highlight in the email subject if a known influencer's follower interacts with a user on your pla...
+16% ROI
Retention
Price Drop Email
Send emails to users who viewed a product but didn't buy, informing them of a price drop. This ca...
+16% ROI
Conversion
Flat Per-User Pricing
Adopt a flat-rate pricing strategy to simplify the buying process and eliminate confusion. Too ma...
+16% ROI
Conversion
HARO
Leverage HARO to connect with niche reporters. It notifies you whenever a journalist needs a sour...
+16% ROI
Traffic
Disqualified Passthrough
You can earn from users not suitable for your product by directing them to an affiliate partner....
+16% ROI
Conversion
Recent Purchase Notifications
Increase your conversion rate by displaying notifications of recent purchases to visitors. It enh...
+16% ROI
Conversion
Flash Sale
Consider hosting a quick sale! This provides a timely discount which can push hesitant buyers to...
+16% ROI
Conversion
Remove Duplicate Content
Avoid Google's penalties by eliminating duplicate content from your site or using a rel canonical...
+16% ROI
Traffic
SlideShare Summary
SlideShare's user-friendly layout boosts the shareability and engagement of detailed posts, espec...
+16% ROI
Traffic
Conventions Not Inventions
Using traditional UI layouts can make your platform feel intuitive and familiar to new and old us...
+16% ROI
Retention
Social Listening
Monitor customer feedback, both positive and negative, on social media and engage promptly. Use t...
+16% ROI
Retention
Find Branded Links
If someone uses your competitor's brand name as link text, it's possibly a paid or guest post. Th...
+16% ROI
Traffic
AdWords Copy In Meta Descriptions
Analyze AdWords ads keywords linked to your landing pages and content. Incorporating these freque...
+16% ROI
Traffic
Bigger Click Areas
Boost your conversion rate by enlarging the click area of your call-to-action (CTA) buttons and f...
+16% ROI
Conversion
Submit To SubReddit
Post in a related subreddit to attract potential customers. Find niche groups that could benefit...
+16% ROI
Traffic
Decluttered Product Page
Avoid cramming too much info on your product page. Declutter to highlight key selling points and...
+16% ROI
Conversion
Qualaroo Product-Market Fit Survey
Unsure if your product fits the market? Send a follow-up survey asking users if losing your produ...
+15% ROI
Traffic
Bucket Brigades
SEO benefits from longer visitor duration on your pages. Utilize "bucket brigades," brief snippet...
+15% ROI
Conversion
Natural Language
Consider replacing formal prompts like 'Name:' or 'Email:' with more casual, engaging text. Promo...
+15% ROI
Retention
Brand Deprivation
Evaluate if spending on brand keywords is boosting visitor numbers and sales, or if users natural...
+15% ROI
Traffic
Find Recurring Backlink Sources
Identify who consistently backlinks your competitors and approach them with superior content for...
+15% ROI
Traffic
Direct Manipulation
Improve your user interface by integrating direct manipulation tools, like on-hover tooltips, ins...
+15% ROI
Retention
Fill Out Thin Content
Utilize Raven Tools to identify and enhance sparse content with additional relevant information....
+15% ROI
Traffic
Decoy Effect Ad Copy
The decoy effect involves presenting a third, superior option that makes customers rethink their...
+15% ROI
Traffic
Twitter App Install Ad
The App Card is an impactful ad style that enables smartphone users to see a picture, assess app...
+15% ROI
Traffic
BuzzFeed Community Feature
Being featured on BuzzFeed, which receives 150 million visits monthly, can boost your content eng...
+15% ROI
Traffic
Urgency Landing Page
Using a landing page to offer time-sensitive deals can instill a sense of urgency in potential cu...
+15% ROI
Conversion
Bullets And Subheadings
Improve reader engagement and SEO by dividing large text chunks into bullet points and subheadings.
+15% ROI
Traffic
Delayed Retargeting
Hold off your retargeting cookie from tracking users for about a minute to avoid tracking instant...
+15% ROI
Traffic
Peer Testimonials
Testimonials from already satisfied customers, particularly those within your target demographic,...
+15% ROI
Conversion
Referral Link In Recap Email
Incorporate your referral program into the routine recap emails you send out daily, weekly or mon...
+15% ROI
Traffic
Limit Title Tag To 60 Chars
Keep your title tags below 60 characters so Google can display them in full. Avoid having a trunc...
+15% ROI
Traffic
Bio Link
Update your social media profiles with your website link and encourage your team and collaborator...
+15% ROI
Traffic
Speed Benefit Ad
Promote your app's speed advantage by highlighting it in your content. Use visuals such as a time...
+15% ROI
Traffic
Custom Onboarding Through Deep Links
Employ deep links for a personalized user onboarding process. This can gather information from th...
+15% ROI
Retention
Sales Revenue Targeting
You can focus on companies with specific sales revenues on Twitter to tailor your audience precis...
+15% ROI
Traffic
Exposing Options
Make your platform user-friendly by displaying key options openly, rather than hiding them in dro...
+15% ROI
Retention
Publish Unique Data
Publish exclusive data to gather backlinks, using the unique information you collect from your us...
+15% ROI
Traffic
Niche Ad Networks
Leverage niche-specific ad networks rather than broader ones to effectively engage with your targ...
+15% ROI
Traffic
Off-Season Sale
Create your own special sale, like "Freebie Fridays", outside of popular shopping days like Chris...
+15% ROI
Conversion
Unexpected Freebie Email
Surprise your audience with a complimentary gift to boost their involvement. Inexpensive options...
+15% ROI
Retention
Use Content Delivery Networks (CDN)
CDNs, like Cloudflare and Max CDN, help enhance website performance by storing copies of your con...
+15% ROI
Traffic
Time Of Day Exclusion
Stop running ads during hours with poor performance to save money. By doing so, you can focus you...
+15% ROI
Traffic
Visual Clarity
Ensure every page on your site has a clear goal, with every element supporting that aim. Use visu...
+15% ROI
Retention
Connect Social Accounts
Encourage users to link their social media accounts to your service to discover friends who are a...
+15% ROI
Retention
Promoted Webinar Pin
Boost your webinar attendance by promoting a related pin on Pinterest, keeping in mind the unique...
+15% ROI
Traffic
Joking Subject Line
Engage your audience with witty humor and clever wordplay, like "Read between the wines" or "Holi...
+15% ROI
Conversion
Pre-Completed Progress Meter
Show completed stages on the progress bar to boost user satisfaction and motivation by highlighti...
+15% ROI
Conversion
Influencer Proof Ad Copy
Use well-known influencers relevant to your industry in your marketing to attract their audience...
+15% ROI
Traffic
Popular Items Widget
Incorporate a feature on your homepage that highlights trending articles or items. This leverages...
+15% ROI
Retention
Inspirational Quotes In Slideshare
Use Slideshare to share your content and stand out by including inspiring quotes in your presenta...
+15% ROI
Traffic
Money Back Guarantee
Providing a money back guarantee boosts customer confidence and sales by alleviating purchase hes...
+15% ROI
Conversion
Reply To Tweets
Engage with Twitter users who interact with your content by thanking them or furthering the discu...
+15% ROI
Traffic
Moving Man Method
Scoop up the opportunity from expired blogs by identifying similar content with broken links. Not...
+15% ROI
Traffic
Welcome Ad Copy
Use a friendly and relaxed tone in your writing to encourage customers to interact with your offe...
+15% ROI
Traffic
Embedded Tweets
Showcase your customers' positive feedback on social media on your website. This not only builds...
+15% ROI
Conversion
Author Byline
Boost credibility by adding author bios to your blogs and guest articles that highlight your name...
+15% ROI
Retention
Ask For Email On The Phone
While speaking with customers over the phone, inquire if they've subscribed to your email list. I...
+15% ROI
Conversion
Referral Link In Invoice
Offer a referral discount link on your customer's invoice to encourage them to share your product...
+15% ROI
Traffic
Surreal Ad Copy
Spark customer interest with inventive, almost unreal ad descriptions. Use vivid metaphors and ex...
+15% ROI
Traffic
One Click Opt-Ins
A quick one-click system can simplify meeting entries and email list subscriptions, as long as th...
+15% ROI
Conversion
Gradual Engagement
Allow users to engage with your content before asking for any info, helping them see your product...
+15% ROI
Conversion
Disrupt Competitors' Videos Via YouTube Ads
Design an engaging TrueView ad considering your budget. Then, strategically place your ads to app...
+15% ROI
Traffic
Automatically Share New Content
Boost social interactions by auto-sharing your site's new content, like via Twitter's API. Limit...
+14% ROI
Traffic
Archive Email
Consider re-distributing a previously successful newsletter to your mailing list, especially to n...
+14% ROI
Retention
Five-Star App Ratings
Encourage your loyal users, friends, and family to grant your app a five-star rating on the App S...
+14% ROI
Traffic
Longform Content
At Ladder, our most successful content is our longform blog posts with 10,000 words or more. Thes...
+14% ROI
Traffic
Alltop Industry Analysis
Use Alltop to understand current discussions in your industry and identify popular content. You c...
+14% ROI
Traffic
Opt-Out Not In
Create opt-in as the default action during user sign-up, and offer opting-out as a second option....
+14% ROI
Conversion
Reposted Content
Re-frame previously shared social media posts to appear original each time. For instance, rephras...
+14% ROI
Conversion
Longer Videos
Increased watch time on YouTube videos can boost their search ranking on Google.
+14% ROI
Traffic
End Slate Next Video Link
A custom end slate, used at the end of videos, encourages viewers to watch your other content, im...
+14% ROI
Traffic
Retries And Redos
Web forms can sometimes fail. Instead of showing confusing error messages, offer retries and redo...
+14% ROI
Retention
Viral Content Buzz
Leverage influencer partnerships by mutually sharing content; promoting each other helps gain acc...
+14% ROI
Traffic
Deep Linking From Social
Using deep links from social media platforms like Facebook, Twitter, and Instagram can direct use...
+14% ROI
Traffic
Find Competitor's Best Content
Monitor your competition's popular content. Create similar content and request the same sites to...
+14% ROI
Traffic
ESP Landing Page
Utilize the signup page offered by your Email Service Provider (ESP) for your email list before c...
+14% ROI
Conversion
Time Of Day Posting
Test and find the best times to post different types of content for maximum audience engagement....
+14% ROI
Conversion
Unused Feature Email
Send an email spotlighting underutilized features to current users. This helps users discover new...
+14% ROI
Retention
Host An AMA
Host "Ask Me Anything" (AMA) events to engage broadly with people by addressing their inquiries,...
+14% ROI
Traffic
Custom Social Media Graphics
Design unique graphics for each blog and social media post to boost engagement and shares. Ditch...
+14% ROI
Traffic
Spot Engagement Trends
Analyze post engagement reports to identify which content types are most popular, then create mor...
+14% ROI
Traffic
Tools Email
Share an email detailing the tools that help you excel in your work; potential users may find thi...
+14% ROI
Retention
Explaining Not Assuming
Ensure your user interface (UI) is clear and informative, as what seems easy to you may not be fo...
+14% ROI
Retention
Friend Joins Notification
Alert the user when a contact from their address book signs up for the service.
+14% ROI
Retention
Logo Link
Ensure your website's logo is clickable and directs users back to the homepage. It's a common and...
+14% ROI
Retention
Content Giveaway
Encourage readers to share your blog post by offering giveaways as a compelling call to action. T...
+14% ROI
Traffic
Coming Soon On Cancel
A "Coming Soon" page displaying future product developments may deter customers from cancelling s...
+14% ROI
Retention
Affiliate Partnership
Establish affiliations to boost sales through commission-based partnerships. Let affiliates boost...
+14% ROI
Conversion
Job Application Test Drive
Insist job applicants explore your product - this leads to more sign-ups, user testing, and highe...
+14% ROI
Traffic
Positive Association Creative
Design visual content that links your product to a favorable outcome. For instance, if marketing...
+14% ROI
Traffic
Find Linking Hubs
Identify articles that mention multiple competitors, as they're likely to include you as well. Co...
+14% ROI
Traffic
T-Shirt Call To Action
Get a complimentary company t-shirt when you sign up.
+14% ROI
Conversion
Your Vs. My
Try changing "Your" to "My" in your call-to-action (CTA) like "Start my trial today". Test if thi...
+14% ROI
Conversion
Pre-Fill User Data
Prefill the user's data like names, Twitter IDs, phone numbers, etc. from their phones to make fo...
+14% ROI
Retention
Widget Landing Page
Give your incredible widget its own promotional landing page. By doing this, you can direct paid...
+14% ROI
Conversion
You Vs. Competitor Page
Develop a webpage comparing your product's benefits to those of competitors, targeting users sear...
+14% ROI
Traffic
Automation Ad Copy
Promote your product by highlighting how it can automate tedious tasks, enhancing convenience and...
+14% ROI
Traffic
Free Content Ad Copy
Offer valuable, branded content for free to attract potential customers. Direct them to a landing...
+14% ROI
Traffic
Add Favicon
A favicon is a small square icon that signifies your website in your browser, enhancing brand aut...
+14% ROI
Retention
Find Competitor's Guest Posts
Look up your competitor's content writer to find where they've been published. You may be able to...
+14% ROI
Traffic
Reactive Devaluation Ad Copy
Crafting marketing content that simultaneously responds to trends and undermines competitors can...
+14% ROI
Traffic
Reverse Guest-Posting
Boost your website's trustworthiness by engaging influencer marketing, where high-profile industr...
+14% ROI
Traffic
Past Purchaser Email
Dispatch a personalized email to clients who have previously bought from a specific product categ...
+14% ROI
Retention
Give Testimonials
Provide positive feedback for tools you appreciate – this not only gets a link back to your site...
+14% ROI
Traffic
Competitor Comparison PR
Before your product release, create a roster of industry-specific journalists and bloggers who've...
+14% ROI
Traffic
Event Keyword Targeting
Boost your website traffic by targeting keywords linked to forthcoming industry events your audie...
+14% ROI
Traffic
Static Sidebar Signup Form
Place a clear signup form on your site or blog's sidebar - an effective, non-invasive way to boos...
+13% ROI
Conversion
"Fake" Supply
For marketplace start-ups, initial supply can be boosted by personally obtaining a small stock, l...
+13% ROI
Traffic
Follower Activity Recommendation Emails
Send emails suggesting actions based on the activities of the recipients' followers, such as sugg...
+13% ROI
Retention
Inline Validation
Use immediate feedback during sign-up to point out errors, such as unfilled mandatory fields, ens...
+13% ROI
Conversion
301 Redirect Old Pages
Ensure any traffic is rerouted to the correct page using a 301 redirect if a page name changes. T...
+13% ROI
Traffic
Business Model Ad Copy
Split-test your ad copy to determine the best business model, like monthly versus yearly charges....
+13% ROI
Traffic
Endowment Ad Copy
Offering high-value freebies or trials can make your product seem more appealing, as people feel...
+13% ROI
Traffic
Remove Copy From Images
Eliminate text from images on your landing page for a sleek, clutter-free design. Utilize the are...
+13% ROI
Conversion
Discount Call To Action
Include a special deal in your persuasive message to encourage customers to act.
+13% ROI
Conversion
Remove Low Performing Product Pages
Excess product pages with little traffic can consume your 'crawl budget', negatively affecting SE...
+13% ROI
Traffic
Recycle Content As SlideShare
Transform your detailed blog posts into catchy SlideShare presentations. Condense the key points...
+13% ROI
Traffic
Internationalize Your Page
Increase your outreach to international customers by tailoring your webpage to their location and...
+13% ROI
Conversion
Analogy Ad Copy
Comparing your business to well-known companies like Uber or Airbnb can clarify what you do to po...
+13% ROI
Traffic
Alliteration Ad Copy
Using alliteration in your advertising can make it catchy and memorable. Sentences like "Super So...
+13% ROI
Traffic
Nostalgia Ad Copy
Stir up fond memories in your audience by using nostalgic references in your messaging. This meth...
+13% ROI
Traffic
Frequency Capping
Limit the number of times an individual sees your retargeted ads on Google Display Network to sav...
+13% ROI
Traffic
Incentivized Downloads
Offer incentives, like free in-app currency or a free first month, to users who download your app...
+13% ROI
Traffic
Deep Linked Install Ads On Facebook
Direct your Facebook ad clicks straight to your app page in the app store. Once downloaded, users...
+13% ROI
Traffic
Account Management For Influencers
Assign a specific account manager to influencers to assist with queries and facilitate smooth imp...
+13% ROI
Traffic
Social Testimonials
Incorporate customer testimonials from social media or support emails onto your page to boost cre...
+13% ROI
Conversion
SMS Text Opt-Ins
Encourage your audience to join your email list by offering a text-to-opt-in number during your l...
+13% ROI
Conversion
Qualaroo Lead Gen Survey
Utilize Qualaroo website surveys to convert your online visitors into potential leads. By asking...
+13% ROI
Conversion
One-Sided Referral
Encourage user referrals by providing rewards like discounts on their next purchase, or thank new...
+13% ROI
Traffic
Click To Tweet
"Click to Tweet" enables users to share a highlight from your content on Twitter with just a sing...
+13% ROI
Traffic
Thanking On Confirm
Ensuring users receive thanks after signup or conversion confirms their successful action and all...
+13% ROI
Retention
Fix Title Tag Issues
Utilize Google's search console to identify and resolve problems with your title tags, enhancing...
+13% ROI
Traffic
Certifications Social Proof
Display any official qualifications you or your business possess on your homepage to build trust...
+13% ROI
Conversion
Subscribe End Slate CTA
Use the final section of your video (end slate) to encourage viewers to subscribe to your channel.
+13% ROI
Traffic
Lead Generation Quiz
Boost your lead generation through gamification; craft a compelling, interactive quiz. Aim to hav...
+13% ROI
Traffic
Positive Association Ad Copy
Establish or leverage positive associations with your product or service. This can boost your cre...
+13% ROI
Traffic
Emotional Subject Line
Evoke your audience's emotions to encourage them to take action or click, for example, "Let's reb...
+13% ROI
Conversion
SumoMe Instant Landing Page
With Welcome Mat's 'Instant Landing Page', you can capture user signups before they scroll down....
+13% ROI
Traffic
Auto-Import Contacts
Leverage a new user's existing contacts from other social media, email, or phone directories to h...
+13% ROI
Retention
Pokemon Go Lure
Boost in-store sales by attracting more visitors using Pokemon Go's Lures, which are particularly...
+13% ROI
Traffic
Free Quote Call To Action
Include a complimentary estimation in your prompt for the next step.
+13% ROI
Traffic
App Store Preview Video
Ensure your app has a preview video to increase chances of getting featured. Check out rival app...
+13% ROI
Conversion
Schema Mark Up
By using Google's schema markup, you can enhance your pages' appearance on search results, giving...
+13% ROI
Traffic
Submit To Quibb
Posting your material on Quibb can expose it to influential tech audiences. Plus, it may be distr...
+13% ROI
Traffic
Fewer Borders
Minimize usage of borders in your UI to avoid distracting from your content. By limiting borders...
+13% ROI
Retention
"Loud" Subject Line
Use sound-associated words for effect, like "Shhh... exclusive news just for you" or "Yay! We've...
+13% ROI
Conversion
Contact Authors Who Just Published
Set up a link alert to stay informed about new blogs in your industry; this increases the chances...
+13% ROI
Traffic
Video "Open Loops"
Start your video by hinting at an exciting element that will come later, keeping viewers engaged...
+13% ROI
Traffic
Respond To "I Need (Your Product's Solution)" Tweets
Reply to Twitter users who state a need related to your business, like someone needing a content...
+12% ROI
Traffic
More Contrast
Use contrasting colors and designs for your call-to-action buttons and sign-up forms to make them...
+12% ROI
Retention
Handwritten Thank You Cards
Mail personalized appreciation notes to your customers; this little gesture can greatly boost cus...
+12% ROI
Retention
Qualaroo Pricing Page Survey
If your product's price or unclear pricing plan is causing high customer drop off rates, an on-si...
+12% ROI
Conversion
Thunderclap Social Share
Coordinate with your friends to simultaneously share your new product launch across their accounts.
+12% ROI
Traffic
Landing Page CTA Ad
Replicate the look of your best-performing landing page CTA in your ads to prevent them from bein...
+12% ROI
Traffic
Post-Purchase Follow-Up: Specific Product
Dispatch personalized emails to customers post-purchase, tailored to their product interest. By b...
+12% ROI
Retention
Journalist Email Guess
Utilize tools such as Rapportive and Clearbit Connect to guess a journalist's email. Experiment w...
+12% ROI
Traffic
Transparent Email Capture Layer
Implement a clear email subscription box over your website content to drive sign-ups. Use vibrant...
+12% ROI
Traffic
Dedicated Payments Page
Ensure the payments page is independent to prevent modifications to other areas from impacting it...
+12% ROI
Retention
Remove Unnecessary Fields
Keep sign-up forms concise with only the necessary information to encourage more user registratio...
+12% ROI
Conversion
Gated Content Landing Page
Encourage site visitors to share their contact details by offering them exclusive content. Use la...
+12% ROI
Conversion
Product Documentation
Publish in-depth guides or FAQs on common user issues to enhance customer service and reduce prod...
+12% ROI
Retention
Focus On Quality Users
Avoid focusing solely on high-volume acquisition channels, as they may yield low-quality users an...
+12% ROI
Traffic
Buy A Domain And Redirect
Purchase relevant domains with established link authority and redirect them to your site to share...
+12% ROI
Traffic
Respond With Lead Card
Engage with people who retweet your content using Twitter's Lead Generation Cards to encourage th...
+12% ROI
Conversion
Acquire Newsletters
Contact an inactive blogger in your niche and inquire about purchasing their subscribers' list, o...
+12% ROI
Traffic
LSI Keywords
Enhance your SEO by adding Latent Semantic Indexing (LSI) Keywords found at the bottom of a Googl...
+12% ROI
Traffic
Topic Comment
Post about your niche topic on platforms like Reddit or Quora. It can attract a targeted user bas...
+12% ROI
Traffic
Anticipate Intent
Design your user interface (UI) thoughtfully, anticipating user actions to prevent annoying misha...
+12% ROI
Retention
Qualaroo Net Promoter Score Survey
Use a Qualaroo NPS Survey to gauge how often your customers might refer your business to others....
+12% ROI
Traffic
Pokemon Go: Catch-Them-All Trainer Discount
Provide attractive deals for Pokemon trainers. Give a small discount to those who present a scree...
+12% ROI
Conversion
Use Case Ad
Promote your product by showcasing a particular usage scenario. This could attract individuals in...
+12% ROI
Traffic
Subscribers-Only Group
Create a unique Facebook Group exclusively for your email subscribers to foster engagement and co...
+12% ROI
Conversion
Helping Email
Ask your email subscribers for content ideas, inquiring about their successes, challenges, or opi...
+12% ROI
Retention
Qualaroo Exit Survey
To understand why your website visitors aren't converting, use Qualaroo to set up an exit survey....
+12% ROI
Conversion
Incentivized Live Chat
Offering rewards like discounts or a free first month can encourage visitors to use your live cha...
+12% ROI
Conversion
Host A Twitter Chat
Organize Twitter chats on trending topics to boost your visibility and influence in your industry...
+12% ROI
Traffic
Scarcity Ad Copy
Create a sense of urgency by advertising time-limited deals or limited stock, like "only 10 items...
+12% ROI
Traffic
Bad Neighborhood Check
Ensure your site isn't hosted on an IP associated with spam or ill-repute. This could harm your o...
+12% ROI
Traffic
Expectation Setting
To avoid user drop-off in the middle of order or sign up processes, it's essential to highlight t...
+12% ROI
Retention
Delay Welcome Email
Avoid sending immediate welcome emails after a user signs up for your app; it may distract them....
+12% ROI
Retention
Podcast Creation
Start a podcast to share industry insights, product features, and interviews with founders. Lever...
+12% ROI
Retention
App Landing Page
Develop a landing page for your app to generate buzz, highlight its great features, and gather fe...
+12% ROI
Traffic
Conference Speaking
Secure speaking engagements at emerging conferences to showcase your product, build your influenc...
+12% ROI
Traffic
Enable Non-Registered Users To View Restricted Content
Make all your content public to avoid discouraging visitors who don't want to create an account....
+12% ROI
Traffic
Ebook Call To Action
Promote an ebook as your main engagement tool.
+12% ROI
Traffic
Like Video CTA
Encourage viewers to hit the 'like' button on your video — a simple step that can boost likes by...
+11% ROI
Traffic
Mentioned In Post That's Liked
Send a notification to a user when their mentioned post is liked, it's a handy technique to re-en...
+11% ROI
Retention
Long Video Description
Create a detailed description for your video as Google cannot visualize its content. This will as...
+11% ROI
Traffic
Payment Method Expiration Notices
Inform users promptly when their credit card can't be charged or has expired. This proactive acti...
+11% ROI
Retention
Keyword Only URLs
For effective SEO, use your blog post's target keyword as the URL, ensuring it's easy to understa...
+11% ROI
Traffic
Top 10 List Placement
Create "Top 10" lists for products or startups in your niche and encourage those featured to shar...
+11% ROI
Traffic
Web To App Deep Linking
Utilize banners and links to guide mobile site visitors to your app, directly to desired pages an...
+11% ROI
Conversion
Enabling Corrections
Improve your user interface by allowing easy corrections, whether it's for form errors, order mod...
+11% ROI
Retention
Qualaroo Branching Surveys
Craft interactive surveys that branch out depending on user responses, allowing for comprehensive...
+11% ROI
Traffic
Single Sign-On
Offer single sign-on features to attract big corporations. They prefer this as it avoids providin...
+11% ROI
Conversion
Copy Best Adwords Ads For Meta Title / Description
Use your paid ads to check what works best, then apply these to your organic strategies. The data...
+11% ROI
Traffic
Registration Source Onboarding
Adjust your app's onboarding process in line with how your new user found your app. For instance,...
+11% ROI
Retention
Stickers & Wild Postings
Using well-placed stickers or posters in densely populated city areas can easily attract attentio...
+11% ROI
Traffic
Change Transitions
Avoid sudden changes in your app's interface, which may upset users. Utilize animated transitions...
+11% ROI
Retention
Site Search
Adding a site search feature can boost user engagement and retention by letting them quickly loca...
+11% ROI
Retention
Keyword In Meta Titles
Enhance organic search traffic by incorporating crucial keywords in your page's meta titles. Keep...
+11% ROI
Traffic
Social Page Feed
Leverage user-generated content by showcasing it on your website, transforming fans into brand am...
+11% ROI
Traffic
"Best Of" Roundup Page
Highlight your top 5 or 10 products on your landing page to quickly grab visitor's attention and...
+11% ROI
Conversion
Pen & Paper Email List
In events or stores, encourage people to manually sign up for your email list. It's a simple, eff...
+11% ROI
Conversion
Sincere Subject Line
Authentic email subjects can reengage existing customers or those who've stopped using your servi...
+11% ROI
Conversion
Webinar Upgrade
Offer exclusive webinars to your current customers to enhance their knowledge about your product,...
+11% ROI
Retention
Blog Banners
Design a broad banner image for every blog entry or particular segment of the post.
+11% ROI
Traffic
Guest Article Publishing
Allow relevant authors to guest post on your blog. This could be a mutually beneficial partnershi...
+11% ROI
Traffic
Smaller Commitments
Consider tweaking your sign-up process. Use a step-by-step approach, asking small questions to gr...
+11% ROI
Conversion
Finality Ad Copy
Create compelling content that signifies your solution as the ultimate answer. Position your prod...
+11% ROI
Traffic
Personalize Subject Line
Use personalized email subject lines alongside user information to boost open rates. Even if you...
+11% ROI
Retention
Free Tool / Widget
Create a costless, benefitting application or widget like a mortgage calculator to encourage back...
+11% ROI
Traffic
CC Mentioned Influencers
Tag influencers in your social media posts that feature them; they may reshare it and amplify you...
+11% ROI
Traffic
Social Commitments
Encourage your customers to publicize their engagement with your brand or product on social media...
+11% ROI
Retention
Find Keywords In Conference Agendas
Browse through conference programs for keyword inspiration. The terms utilized by presenters, oft...
+11% ROI
Traffic
Twitter App Re-Engagement Ad
Try to rekindle interest in users who have stopped using your app by utilizing promoted app card...
+11% ROI
Traffic
Priority Customer Support
Offering top-notch support to your most valuable customers maintains their happiness and promotes...
+11% ROI
Retention
Video Description CTA
Include a trackable link to your email signup or other call-to-action in your YouTube description...
+11% ROI
Conversion
Expectation Email
Welcome emails should clearly outline when and what content new subscribers should expect from yo...
+11% ROI
Retention
"Snappy" Subject Line
Keep it brief and human-like to pique people's interest and guide them into your emails, for inst...
+11% ROI
Conversion
Rhyme As Reason Ad Copy
As a marketer, utilize your knowledge of what draws people to your product and express it through...
+11% ROI
Traffic
Delete Low Performing Blog Posts
Removing low-traffic and link-poor blog posts may help enhance your website's credibility.
+11% ROI
Traffic
Incorporate OptiMonk
OptiMonk is a retargeting tool that analyzes user activity and identifies when they plan to exit....
+11% ROI
Conversion
Appeal To Ego Sharing
Encourage users to share by appealing to their self-esteem, making them feel good about recommend...
+11% ROI
Traffic
Casual Photo Ad
Use casual, minimally-edited photos to showcase your product in real-life scenarios, as it can bo...
+11% ROI
Traffic
Onboarding Tutorial
A thorough app onboarding process is key to retaining users and optimizing their experience. By p...
+11% ROI
Retention
Personalized Onboarding
Make the initial user experience more engaging by customizing their onboarding journey. Cater to...
+11% ROI
Retention
Navigation Bar Keywords
Alter your website's navigation bar to display only related categories depending on the search qu...
+11% ROI
Traffic
Mobile App Onboarding
Establish a tailored onboarding process for new mobile app users to explain its features and guid...
+11% ROI
Retention
Invite-Only Contributors
An invite-only approach to contributors can enhance quality and boost referrals, as it fosters a...
+11% ROI
Traffic
Larger Font Size
Ensure your font size is large enough to retain visitors, as a high bounce rate can lower your po...
+11% ROI
Traffic
Profile Email Link
Place your email list signup form link on all your social platforms, like Twitter, Facebook, Inst...
+11% ROI
Conversion
Step-By-Step Reactivation Email
Encourage dormant or new users to use your app by sending them a helpful reactivation email that...
+11% ROI
Retention
Last Day Of Offer Email
Send an email reminder on the final day of promotions. This instills a sense of urgency, promptin...
+11% ROI
Conversion
Progressive Disclosure
Progressive Disclosure minimizes distractions by slowly unveiling relevant product details as use...
+11% ROI
Conversion
Free Premium Trial
Offer a one-month free trial of your premium product to your freemium users. This experiential ma...
+10% ROI
Conversion
Free Trial Vs Demo Landing Page
Provide a free trial of your product to spark interest easily, then gently guide those users towa...
+10% ROI
Traffic
Aggressive Live Chat Prompts
Encourage new users to reach out through in-app messaging for smoother onboarding. Set specific t...
+10% ROI
Retention
Useful Calculations
Utilize helpful calculations to simplify your customer's decision process. For instance, clearly...
+10% ROI
Conversion
Daily Deal Promotion
Offer a discount on your product through daily deal promotions on platforms such as AppSumo, attr...
+10% ROI
Conversion
Visual Hierarchy
Leverage visual hierarchy, using color, grid systems, or typography to simplify user experience....
+10% ROI
Retention
Email To App Deep Linking
Deep linked emails direct users straight to content within a mobile app if it's installed on thei...
+10% ROI
Conversion
Deep Linked Advertising
Implement deep links in your ads to guide users directly to the advertised app content, ensuring...
+10% ROI
Conversion
Target Audience Callout
Use direct audience callouts to both grab their attention and filter the leads efficiently. Note,...
+10% ROI
Traffic
Video Email Capture
Video Email Capture, or "Gating," is a strategy where you collect an email halfway through a vide...
+10% ROI
Conversion
SumoMe Image Sharer
The Image sharer tool empowers users to swiftly share pictures from your website, giving credit b...
+10% ROI
Traffic
Outbound Linking
Boost your search ranking by linking to relevant content so visitors leave your site on your term...
+10% ROI
Traffic
Pinterest Style Blog
For image-rich blogs like fashion or food, opt for a Pinterest-like blog layout. It's effective a...
+10% ROI
Conversion
Delay Card Error Email
Wait for five days before emailing a customer about a card failure, as it might be a simple error...
+10% ROI
Retention
Discount Popup Copy
Experiment with different discount popups - such as percentage-off deals, free shipping, or BOGO...
+10% ROI
Conversion
Narrow By Spending Method
Use Facebook's ad features to target customers based on credit card spending habits. Enhance your...
+10% ROI
Traffic
Less Choice
Simplify visitor options to boost conversions. Too many choices can make decision-making difficul...
+10% ROI
Conversion
Blog Purpose On Homepage
Clearly stating your blog's focus in the main text on the homepage helps set reader expectations...
+10% ROI
Conversion
Host Live Video
Leverage platforms like Periscope or Facebook Live to share real-time content, helping to foster...
+10% ROI
Traffic
Twitter Lead Ad (No Card)
Use a link or photo to create lead ads on Twitter instead of Lead Generation Cards. This simple f...
+10% ROI
Traffic
Expat Audience
Reach out to 92 million expats on Facebook using their specific targeting tools. You can target e...
+10% ROI
Traffic
Referral Promotion
Make your referral program more visible to your potential customers by promoting it widely. Utili...
+10% ROI
Traffic
New Content Posted Alert
Notify your users via automated email when someone they follow posts new content, including a sho...
+10% ROI
Retention
Swipe File Call To Action
Provide a collection of top-notch design examples as your main incentive to engage customers.
+10% ROI
Conversion
Short URLs
Short URLs improve user experience and potentially boost Google rankings compared to longer ones.
+10% ROI
Traffic
Onboarding Email Interview Request
Offer rewards like Amazon gift cards to new customers for sharing their thoughts online. This str...
+10% ROI
Retention
Gazing Social Proof
Place a picture of someone gazing at the site's call-to-action as it builds trust and focuses vis...
+10% ROI
Conversion
Stock Image
Use stock images as temporary fillers before procuring high-quality proprietary images. Opt for c...
+10% ROI
Traffic
Eccentric Subject Line
Make a splash with quirky email topics! Intriguing subject lines like "Green with Envy: Avocado v...
+10% ROI
Conversion
Adding Urgency
Infuse urgency into your message, using it strategically can significantly boost your marketing r...
+9% ROI
Conversion
Daily Social Posting
Boost your brand's visibility and gain more users organically by posting compelling content on wi...
+9% ROI
Traffic
Viral Referral Widget
Include a referral widget on your signup page to encourage users to share your website with their...
+9% ROI
Traffic
Quantity Social Proof
Showcase the number of users of your product to enhance credibility and boost customer conversion...
+9% ROI
Conversion
Founder Welcome Email
Welcome emails often generate 320% more profit than regular marketing emails. To maximize this, i...
+9% ROI
Retention
Updated Content Page
Test new content updates by using A/B testing against the old one before completely replacing it....
+9% ROI
Conversion
Notify Featured Influencers
Boost your backlinks and social shares by leveraging mentions of influencers in your content. Not...
+8% ROI
Traffic
Match CTA To Traffic 'Temperature'
Address different visitor intents effectively; use a strong call-to-action for retargeted custome...
+8% ROI
Conversion
Benefit Buttons
Avoid using basic call-to-action buttons like 'Register'. Instead, use phrases that underline the...
+8% ROI
Conversion
Sponsored Reddit Post
Invest in paid promotions or link posts on specific Subreddit groups to attract engaged visitors....
+7% ROI
Traffic
Influencer Testimonials
Include credible reviews from popular figures on your website. Their endorsement can boost your r...
+7% ROI
Conversion
Seasonal Email
Consider launching seasonal emails with promotions, events, or new product updates to engage your...
+7% ROI
Retention
Anchoring Ad Copy
Use the anchoring effect in your content by setting a "base" that encourages quick decision-makin...
+7% ROI
Traffic
Video Testimonials
Including a genuine, unscripted video testimonial on your page can enhance its credibility and bo...
+7% ROI
Conversion
Responsive Ad
Leverage Adwords' responsive ad feature to optimize your ads for various display sizes on the Goo...
+7% ROI
Traffic
Gated Content
Utilize a system where users provide contact details to access your content, either partially or...
+7% ROI
Conversion
Tilted Product Shot Image
Tilting a product in a background image can help familiarize customers with it. This well-adopted...
+6% ROI
Traffic
Lead Custom Audience
Use retargeting on social media to draw existing customers back to your site. Create a custom aud...
+6% ROI
Conversion
Image Carousel
An image carousel is a webpage feature displaying rotating images or content in one designated ar...
+6% ROI
Retention
Offer Free Consulting
Provide free consultation with every product purchase to better understand your customers' needs...
+6% ROI
Conversion
Two-Sided Referral
Encourage customer referrals by rewarding both parties — the referrer gets a bonus and the new cu...
+6% ROI
Traffic
Center CTA Landing Page
Position a prominent call-to-action button at the center of your webpage to boost user engagement...
+6% ROI
Conversion
Infographic Image Ad
Boost your ad's effectiveness by incorporating a succinct infographic. This visual tool can clear...
+6% ROI
Traffic
Press Ad Copy
Boost your product's trustworthiness by highlighting mentions from reputable media outlets. Use e...
+6% ROI
Traffic
Social Proof CTA
Leverage social proof in your call-to-action (CTA) to add credibility and inspire crowd-following...
+6% ROI
Traffic
Job Seniority Targeting
Target potential customers based on their level of seniority, a strategy proven effective. Be cau...
+5% ROI
Traffic
Video CTA
Incorporate a link to your email signup or other call-to-action in your YouTube video annotations...
+5% ROI
Conversion
Smarter Process Ad Copy
Highlight how your product enhances business operations for effective ad content, especially for...
+5% ROI
Traffic
Selling Benefits
Promote the advantages, not just the attributes of your product. Highlight how it addresses a cus...
+5% ROI
Conversion
Rankings Social Proof
Highlight your top rankings on recommendation sites to build customer trust. Showcasing these ran...
+5% ROI
Conversion
Facebook Canvas Ads
Facebook Canvas ads offer an interactive, engaging ad experience with rich media like videos and...
+4% ROI
Traffic
Cost Savings Ad Copy
Show your customers how much they can save with your product or service by highlighting the finan...
+4% ROI
Traffic
Gender Focused Ad Copy
Design gender-specific ads to better connect with your customers, ensuring your content doesn't e...
+4% ROI
Traffic
Being Direct
Ensure your landing page and CTA button text is straightforward and concise. This definitive appr...
+4% ROI
Conversion
Twitter Hashtag Listbuilding & Targeting
Leverage hashtags to target specific groups on Twitter by creating a private Twitter list, using...
+3% ROI
Traffic
Facebook Call To Action
Experiment with varying call-to-action phrases in your Facebook ads to see what appeals most to y...
+2% ROI
Traffic